Data-Driven Ads Engineer
16 hours ago
Hireio, Inc. is seeking a highly skilled Data-Driven Ads Engineer to join our Search Ads team. This role offers the opportunity to work on high-performance systems and push the boundaries of NLP and search ads.
About YouWe're looking for a talented engineer with 5+ years of experience in search, ads, or related domains. You should have hands-on experience with NLP techniques, machine learning, and deep learning models. Strong background in ranking systems, recommendation algorithms, or ad optimization techniques is a plus.
Key Responsibilities- Develop and Optimize Ads Systems: Design, build, and scale large-scale ad platforms and monetization systems to maximize ROI.
- NLP & Search Relevance Models: Lead the development of advanced NLP models for query understanding, including semantic matching, text classification, Named Entity Recognition (NER), sequence-to-sequence (seq2seq) models, and knowledge graphs.
- Search Ranking & Ad Strategy Optimization: Focus on enhancing ad relevance through machine learning-driven ranking strategies and multi-modal approaches (text, photo, video).
- Modeling & Estimation: Optimize click-through rate (CTR) and conversion rate (CVR) models, refine data analysis pipelines, and improve feature engineering for ad performance.
- Innovation in Ad Delivery: Research and develop algorithms for dynamic ad pacing, traffic control, and other optimization strategies to maximize ROI.
- Cross-functional Collaboration: Work closely with product managers, data scientists, and engineering teams to define product strategies, develop new features, and drive improvements across ad products.
- Bachelor's degree in Computer Science, Computer Engineering, or a related field.
- Proficiency in one or more programming languages, such as Go, C/C++, or Python.
- 5+ years of experience in search, ads, or related domains.
- Strong background in NLP and machine learning.
- Ability to think critically and solve complex problems related to search ads, NLP, and machine learning.
- Excellent communication skills and the ability to work effectively with cross-functional teams in a fast-paced environment.
- Work on high-impact projects that are shaping the future of search ads and monetization.
- Collaborate with a world-class team of engineers, data scientists, and product leaders.
- Be part of an innovative company that values creativity, ownership, and growth.
The estimated salary for this position is $120,000 - $180,000 per year, depending on location and experience.
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