Leasing and Marketing Professional

3 days ago

Minneapolis, Minnesota, United States FirstService Residential Full time
Job Overview:

The Leasing and Marketing Specialist plays a crucial role in the success of our residential communities, responsible for leasing and marketing efforts while maximizing occupancy and resident retention. This position requires a strong focus on customer service, marketing, and sales.

Key Responsibilities:
  • Accountability for servicing customers with a focus on the values of FirstService Residential: Do What's Right, Own It, Improve It, Aim High, Build Great Relationships, and Be Genuinely Helpful
  • Meet or exceed occupancy and leasing goals of the communities while ensuring compliance with Minnesota standards in all marketing initiatives
  • Communicate with all leads in a timely manner with excellent customer service, following all Fair Housing and EPA laws and regulations
  • Conduct tours, pursue the close of each tour to sale, perform follow-ups, and execute all lease paperwork with prospective residents
  • Set leasing strategy and regularly debrief with the Community Manager regarding traffic, prospect objections, and upcoming events
  • Maintain leasing documents with promotions, internal competitions, leasing goals, and availability
  • Update ILS listings with all platforms of unit marketing sites, including updates on availability, promotions, floor plans, and photos
  • Maintain maximum occupancy of properties by building long-term relationships with current residents and securing renewals of existing leases
  • Undertake marketing research based on comps of local apartments within the area of the building being leased
  • Plan and implement renewal leasing campaigns and marketing plans to be presented to the Community Manager at Lease Renewal Meeting
  • Partner with local businesses to keep a positive image with the community and provide co-marketing opportunities for residents
  • Move in and move out checklists sent to future and current residents, respectively, to ensure a smooth transition
  • Provide ongoing advertising and marketing suggestions throughout the year
  • Maintain a positive and professional relationship with residents to spread positive word of mouth about the community
  • Be willing to adjust work responsibilities as necessary for the building
  • Follow safety procedures and maintain a safe work environment
  • Report on-site deficiencies, safety hazards, or building concerns to the Community Manager
Requirements:
  • High School Diploma
  • Associate or bachelor's degree (Preferred)
  • Rent Café, Excel, Yardi, Outlook, and at least 2 years in leasing word experience is required
  • Previous Apartment experience, preferably in leasing role preferred
  • Knowledge of customer service principles and practices
  • Customer service-focused and understands the value of a smile
  • Outgoing and confident personality with consistent professional demeanor, able to manage varying personalities
  • Collaborative attitude and team player but also must have the ability to work independently
  • Exceptional interpersonal skills
  • Computer literacy with knowledge of Rent Café, Yardi, Outlook, and Excel
  • Exceptional phone etiquette
  • Knowledge of basic administrative duties and organization skills
  • Ability to multi-task and prioritize duties
  • Exceptional communication skills – verbal and written
  • Attention to detail and accuracy
  • Highly organized and detailed-oriented
  • Problem-solving skills
  • Able to take direction
  • Reliable, punctual, and discreet
What We Offer:

As a full-time exempt associate, you will be eligible for full comprehensive benefits, including medical plans, dental, vision, EAP services, Life Insurance, and Long-Term Disability coverage. In addition, you will be eligible for vacation and sick time off benefits, 9 paid holidays, and a 401k with company match.

Compensation: $28.85/hour ($60,008 annually)

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