GoGo squeeZ Brand Manager: New Platforms Development

2 days ago


New York, New York, United States Bel Brands USA Full time
Role Overview

Bel Brands USA is seeking an experienced Brand Manager to lead the development of new platforms for GoGo squeeZ. This exciting opportunity involves driving innovation, managing cross-functional teams, and collaborating with key stakeholders to deliver profitable growth.

About Bel Brands USA

We are a growing global company that values your contributions, strives to create a sense of belonging for everyone, and offers career growth and development opportunities. Our company signature, For All, For Good, reflects our commitment to sustainability and healthier and responsible food for all.

Job Summary

The successful candidate will be responsible for developing new demand spaces and innovation roadmaps that delight consumers, shoppers, and customers. This requires knowledge of new product commercialization, business management, and turning insights into action.

Key Responsibilities
  • Innovation Development:
    • Lead whitespace innovation and renovation pipeline development from ideation to launch and through stage gate process.
    • Collaborate with R&D to develop optimal formulas/products to meet consumer needs.
    • Develop and test concepts based on consumer insights/market research.
    • Cultivate customer presentation materials for new product review meetings.
    • Partner with creative design, brand activation, and sales teams to ensure successful execution of new product launches.
  • Business Management:
    • Work with the team to define ongoing pipelines of ideas and projects to drive profitable growth.
    • Lead and direct activities with outside suppliers, including agency partners.
    • Collaborate with sales strategy in the customer selling process to deliver marketplace execution ideas and develop presentations for key accounts.
  • Category, Customer, and Consumer Trend Analysis:
    • Map category space, identify trends, and quantify size of prize for new ideas.
    • Manage external and internal assessments of the business environment, competitors, customers, market trends, and implications to the business.
Requirements
  • Education:
    • BS/BA Degree in Marketing or other related areas.
    • MBA preferred.
  • Experience:
    • 5+ years of relevant work experience within the CPG industry is required.
    • Experience in both base and innovation business is strongly preferred.
    • New product commercialization experience is required.
    • Analytical experience with syndicated sources (e.g., ac IRI/Nielsen, home scan) is required.
  • Skills:
    • Analytical thinker and setting clear vision based on data.
    • Long-term strategic thought leadership and planning.
    • Business acumen and strong leadership presence.
    • Strong verbal and written communication, analytical, and problem-solving skills.
    • Strong interpersonal and leadership skills; ability to effectively interface at all levels.
    • Strong organization and project management skills to manage cross-functional projects with demonstrated ability to multi-task and set priorities within tight timelines.

  • Marketing Director

    4 days ago


    New York, New York, United States Bel Brands USA Full time

    Job OverviewWe are seeking an experienced Marketing Director to lead the GoGo squeeZ brand strategy at Bel Brands USA. This role will be responsible for developing and executing marketing plans that drive business growth, increase brand awareness, and enhance customer engagement.


  • New York, New York, United States Bel Brands USA Full time

    Job Summary:The New Platforms Innovation Manager will be responsible for driving the development of innovative demand spaces and innovation roadmap that delight consumers, shoppers, and customers.This is an exciting opportunity to contribute to building the future innovation for GoGo SqueeZ and owning key projects that will contribute to business...


  • New York, New York, United States Bel Brands USA Full time

    Company OverviewBel Brands USA is a leading global company that values innovation, diversity, and growth. With headquarters in Chicago and New York City, the company operates five manufacturing plants across the United States, producing iconic brands such as GoGo squeeZ, Babybel, The Laughing Cow, and Boursin.The company's commitment to sustainability and...


  • New York, New York, United States Bel Brands USA Full time

    OverviewBel Brands USA is a leading company in the food industry, with iconic brands like GOGO squeeZ and Babybel. We are seeking an experienced Global IT Finance Manager to join our team in New York City. This role will play a crucial part in supporting our financial systems and trading operations, utilizing expertise in SAP...


  • New York, New York, United States Bel Brands USA Full time

    Bel Brands USA is a growing global company that values your contributions, strives to create a sense of belonging for everyone and offers career growth and development opportunities, as well as competitive total compensation and meaningful well-being benefits from day one.The company's commitment to sustainability and healthier food options reflects in its...


  • New York, New York, United States Bel Brands USA Full time

    Job Summary:Bel Brands USA is seeking a skilled New Platform Innovation Manager to join its team in the United States. As a key member of the organization, this professional will be responsible for driving innovation and growth by developing new demand spaces and an innovation roadmap that delights consumers, shoppers, and customers. The ideal candidate...


  • New York, New York, United States Communal brands Full time

    Marketing ManagerAbout UsCommunal Brands is a pioneering force in the eco-conscious wine industry, dedicated to redefining wine culture with approachable packaging. Our core values of quality, inclusivity, and accessibility drive our mission to create a vibrant future where every sip embodies sustainability and community.Job SummaryWe are seeking a strategic...


  • New York, New York, United States Revman International Inc Full time

    About the RoleWe are seeking an experienced Brand Development Manager to join our team at Revman International Inc. This is a multifaceted position that requires strategic thinking, effective communication, and strong analytical skills.Job ResponsibilitiesOversee and coordinate all aspects of brand development, including sales and marketing plans, product...


  • New York, New York, United States Dream Firms Full time

    About Dream Firms:Dream Firms is a pioneering organization dedicated to empowering entrepreneurial accountants to build their dream firms efficiently.Job Overview:We are seeking a highly skilled Brand Manager to join our team. This role will play a pivotal part in shaping the voice, presence, and performance of our brand across multiple platforms.Key...


  • New York, New York, United States ARI (Axcel Recruiting Inc.) Full time

    A competitive salary of $140,000 - $160,000 per year is offered for this role.At ARI (Axcel Recruiting Inc.), we are seeking a skilled Brand Development Director to drive brand profitability and sales through the development of brand strategies, marketing plans, new products, packaging, and promotional programs. This position requires strategic...

  • Creative Producer

    6 days ago


    New York, New York, United States Brand New School Full time

    About UsBrand New School is a modern creative company that strategizes, ideates, designs, creates, and makes original work. We're not just a design studio, production company, or visual effects house - we're a hub for creators who live to be original.We've built a playground where artists, thinkers, and makers can express themselves, challenge conformity,...


  • New York, New York, United States The Financial Times Full time

    The Financial Times is seeking a highly skilled Strategic Partnerships and Brand Development Manager to join its US-based team. This role will play a critical part in shaping the FT's brand presence in the US market.Company Overview:The Financial Times is one of the world's leading business news organizations, renowned for its authoritative and influential...


  • New York, New York, United States Pierce Technology Corporation Full time

    Pierce Technology Corporation is seeking a highly experienced Senior Platform Development Manager to lead and manage the full project lifecycle for the development and implementation of alternative asset platform solutions. As a key member of our team, you will be responsible for ensuring projects are delivered on time and within scope.About the RoleWe are...


  • New York, New York, United States Imprint Full time

    About ImprintImprint is building a cutting-edge payments and loyalty platform from the ground up to serve modern brands and their customers.We are backed by renowned investors, including Kleiner Perkins, Thrive Capital, Stripe, Affirm, Box Group, and leading angel investors.The TeamThe Lending Platform Engineering Team is dedicated to designing, developing,...


  • New York, New York, United States Commerce Canal Full time

    About the RoleWe are seeking an experienced Senior Amazon Brand Manager to play a key role in strategic planning and execution of our go-to market strategy for several owned or licensed brands.As a Senior Amazon Brand Manager, you will work closely with clients to develop and execute brand strategies, including channel selection, product strategy, pricing...


  • New York, New York, United States Kyra Full time

    Role OverviewWe're seeking a talented Brand Ambassador Manager to join our team at Kyra, where you'll play a pivotal role in driving campaign success and delivering captivating content to audiences worldwide.Campaign ExecutionYou'll be responsible for managing complex campaigns, ensuring timely delivery within budget. This includes developing detailed...


  • New York, New York, United States Meta Platforms, Inc. Full time

    Job Title: Front End EngineerJob Summary: We are seeking a skilled Front End Engineer to join our team at Meta Platforms, Inc.About the Role: As a Front End Engineer, you will be responsible for developing, designing, and testing mobile and desktop web software applications or systems.Key Responsibilities: Architect efficient and reusable front-end systems...


  • New York, New York, United States Scale AI Full time

    OverviewWe are Scale AI, a company transforming how organizations build and deploy AI. Our mission is to accelerate the development of AI applications, and our team powers the world's most advanced LLMs, generative models, and computer vision models.">SalaryThe estimated salary for this position is $181,800 per year in San Francisco, New York, or Seattle....


  • New York, New York, United States Jobs for Humanity Full time

    Company Overview">Jobs for Humanity is a collaborative force in the employment ecosystem, working closely with Virgin to create an inclusive and just environment.">About the Role">As Head of Brand Development, Americas, you will be a key player in supporting our Senior Vice President in creating strategic brand direction through partnerships with various...


  • New York, New York, United States AccuWeather Careers Full time

    AccuWeather Careers seeks a highly skilled Director of Brand Development to spearhead our marketing efforts and drive business growth.The ideal candidate will possess a Bachelor's degree in Marketing and have demonstrated experience in growing a brand through strategic planning and execution.We are looking for someone with strong creative insight, the...