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Marketing and Advertising Specialist

2 months ago

Corona, New York, United States sgti Full time
Job Overview

We are looking for a talented and driven Marketing and Advertising Specialist to take on a contract role within our organization. The successful candidate will play a crucial role in crafting, executing, and overseeing marketing initiatives that elevate our brand's presence and stimulate business expansion. This position demands an innovative mindset coupled with a solid grasp of both digital and conventional marketing avenues.

Key Responsibilities:

  • Strategic Marketing Development: Formulate and implement detailed marketing strategies that resonate with the company's objectives and target demographics.
  • Content Development: Create and curate captivating content for diverse platforms, including social media, websites, email newsletters, and print advertising.
  • Advertising Management: Design, execute, and refine advertising initiatives across various channels (Google Ads, social media, print, etc.) to optimize return on investment.
  • Market Analysis: Perform comprehensive research to uncover new marketing prospects, track market dynamics, and evaluate competitor strategies.
  • Brand Oversight: Maintain uniform brand messaging throughout all marketing and advertising endeavors.
  • Performance Analytics: Assess the effectiveness of marketing campaigns, interpret data, and offer insights and suggestions for enhancement.
  • Collaborative Efforts: Partner with internal teams and external service providers to synchronize marketing activities and ensure prompt execution.

Qualifications:

  • Demonstrated experience in marketing, advertising, or a related discipline.
  • In-depth knowledge of digital marketing techniques, including SEO, PPC, social media, and email outreach.
  • Familiarity with marketing tools and platforms (e.g., Google Analytics, AdWords, CRM systems).
  • Exceptional communication and interpersonal abilities.
  • Capacity to work autonomously and juggle multiple projects effectively.
  • Innovative thinker with robust problem-solving capabilities.
  • A Bachelor's degree in Marketing, Business, or a related field is preferred.

Contract Details:

  • Duration: 3 to 6 months
  • Hours: Part-time or flexible schedule
  • Compensation: Hourly rate
  • Location: Hybrid work model

This role presents an exciting opportunity for a marketing expert to significantly influence our organization's growth trajectory. If you possess a passion for innovative marketing and a proven history of successful campaigns, we encourage you to consider this opportunity.