Events Marketing Manager

24 hours ago

New York, New York, United States Healthie Inc Full time
Job Title: Events Marketing Manager

This is a hybrid position located in our New York City HQ, requiring a combination of in-office and remote work. As the Events Marketing Manager, you will be responsible for developing and executing a comprehensive events strategy that aligns with our company goals.

Key Responsibilities:
  • Develop and implement the annual events strategy and calendar in alignment with company objectives.
  • Manage the overall events calendar, logistics, and budget, driving key outcomes such as brand awareness, lead generation, and pipeline growth.
  • Collaborate with internal Growth teams to ensure event strategies align with broader company objectives.
  • Own the event budget and ensure cost-effective management while maximizing ROI.
Event Execution & Management:
  • Manage end-to-end execution of events, including registration, logistics, booth setup, sponsorships, and coordination of speakers, panelists, and sponsors.
  • Create detailed event plans covering objectives, key messages, target audience, and KPIs.
  • Oversee event logistics such as venue selection, vendor coordination, and staffing, ensuring timely and cost-effective delivery.
  • Handle technical aspects for virtual events, including live streaming, recording, and platform support.
  • Oversee the development of event materials (booth designs, presentations, marketing collateral, and swag).
  • Manage budgets, timelines, and resources, ensuring seamless execution and a high-quality attendee experience.
  • Coordinate with Business Development on pre-event planning, on-site activities, and post-event follow-up strategies.
  • Provide logistical support to team members attending conferences or speaking engagements (travel, registration, and meeting coordination).
Performance Measurement & Collaboration:
  • Track and measure event success against KPIs like lead generation, pipeline creation, and revenue impact.
  • Provide post-event analysis, including performance metrics, lessons learned, and recommendations for future events.
  • Foster relationships with external partners, vendors, and sponsors to ensure events meet company objectives.
  • Act as a liaison between teams (sales, product marketing, etc.), ensuring consistent communication and integration of events into broader marketing initiatives.
Qualifications:
  • 3-5+ years of experience in event marketing, preferably in B2B SaaS or healthcare technology.
  • Excellent project management skills with the ability to manage multiple priorities and deadlines in a fast-paced environment.
  • Proven experience managing complex event logistics and multi-event calendars, including creating awesome event experiences.
  • Strong interpersonal and leadership skills, with a focus on collaboration and teamwork.
  • Exceptional communication skills, both written and verbal.
  • Grit and a bias towards execution, with a focus on getting the job done.
  • Mission-driven, with a passion for healthcare and a desire to work at a company that cares deeply about improving patient outcomes and experiences.
Why Work at Healthie:
  • High-caliber team with a focus on collaboration and teamwork.
  • Respectful culture with a focus on self-awareness and teamwork.
  • Big mission with a focus on expanding access to healthcare and enabling better outcomes through technology.
  • Big market and big upside in sales, with a strong product-market fit.
  • The challenge of making a big impact by joining a fast-growing team in its early stages of scaling.
  • We care about diversity and are an equal opportunity employer, with a focus on building a diverse and inclusive environment.

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