Marketing Coordinator

5 days ago


Baltimore, Maryland, United States Gladstone Psych & Wellness Full time
Job Title: Marketing Coordinator

Gladstone Psych & Wellness is seeking a highly motivated and detail-oriented Marketing Coordinator to join our team. As a Marketing Coordinator, you will play a key role in developing and implementing marketing initiatives to nurture and grow our outpatient services in the DMV area.

Key Responsibilities:
  • Collaborate with clinical teams to develop branding messages and identify target customers and new markets.
  • Collect and compile customer feedback in an easily reviewed and understood format for review by company management and leadership.
  • Collect and maintain outreach records required to track, review, and modify performance of marketing initiatives.
  • Forecast and analyze market trends, marketing strategies, and product performance; prepare and present reports summarizing information; make recommendations based on analysis.
  • Develop and distribute materials related to new programs, training, and marketing.
  • Develop and maintain positive relationships with existing and potential clients by maintaining a comprehensive list of business contacts.
  • Regularly meet with social workers, discharge coordinators, doctors, and nurses to continue relationship building and brand management.
  • Design and follow a call routine to make cold calls to other physician offices to get new patient referrals.
Requirements:
  • Excellent verbal and written communication skills.
  • Excellent sales and customer service skills.
  • Strong analytical and problem-solving skills.
  • Highly motivated, self-directed with the ability to work independently and collaborate with all teams at Gladstone efficiently solve problems and drive results.
  • Proficient with Microsoft Office Suite or related software.
Education:
  • Bachelor's degree in Marketing, Statistics, Business, or related field required.
  • One to three years of related experience in healthcare business, promotional sales, customer service, or related fields preferred.
Work Environment:

This is a hybrid position that requires travel within the DMV area at least 50% of the time.

Physical Requirements:
  • Hearing - Adequate to perform job duties in person and over the telephone.
  • Speaking - Must be able to communicate clearly over the telephone.
  • Vision - Visual acuity adequate to perform job duties, including reading information from printed sources and computer screens.
Job Type:

Full-time (40 hours/week)

Pay:

$60,000 - $70,000

Benefits:

Gladstone's current offerings

Schedule:
  • Monday to Friday
Experience:
  • 3 to 5 years marketing experience
Shift Availability:
  • Day Shift (Required)


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