Digital Media Coordinator
3 days ago
About Sinclair Broadcast Group
As a leading media organization, Sinclair Broadcast Group is committed to delivering exceptional experiences for our internal team and external clients. We are seeking a highly skilled Marketing Associate who will play a vital role in supporting the Sales and Solutions teams.
Key Responsibilities:
- Business Development: Support new and existing business growth by working efficiently with the Marketing Consultants (MC) and Management team to achieve substantial client and station growth.
- Administrative Support: Provide world-class administrative support to the MCs and Management, including customer service to existing and new clients.
- RFP Fulfillment: Collaborate with MCs to fulfill advertising clients' RFP requests and manage ad scheduling process.
- Research and Analysis: Drive research efforts to support MCs in selling integrated solutions to new and existing clients.
- Creative Project Management: Develop client-specific advertising solutions and associated sales collateral based on client's needs and market opportunity.
- Account Management: Process customer account orders and billing information with diligent attention to detail.
- Preempt Management: Manage preempts and develop make good plans to accurately represent client's delivery requirements.
- Digital Solution Execution: Project manage creative process and campaign execution for TV and digital solutions, including asset collection, production and trafficking.
- Data Analysis: Manage databases to proactively run reports related to critical sales outcomes and present findings to Sales and Management teams as applicable.
- Trusted Advisor: Serve as a trusted advisor by conducting high quality business and industry analyses and reporting out to internal teams and external clients.
- Upselling Opportunities: Drive business goals by notifying sales team of upsell and account expansion opportunities.
Requirements:
- Possess strong analytical and problem-solving skills.
- Able to communicate effectively with peers, supervisors, and colleagues.
- Effectively negotiate and influence with or without authority.
- High emotional intelligence, empathy, competitiveness, and high level of urgency in delivering elite experiences.
- Strong evidence of listening skills, verbal communication, and professional writing style.
- Engaged as a continuous learner with evidence of striving to be a high performer in role.
- Ability to work with teammates to receive, digest, and determine necessary outcomes for an assignment and meet strict deadlines while maintaining accuracy.
- Technologically savvy with ability to use multiple internet and software platforms to perform duties.
- Understanding of digital reporting and analytic metrics.
- Marketing or advertising experience a plus.
- Familiarity with Microsoft Excel, Project PowerPoint, Word, and Outlook.
We Offer:
- A competitive salary of $60,000 - $80,000 per annum, depending on location and experience.
- Opportunities for career growth and development within the company.
- A dynamic and supportive work environment.
- Access to cutting-edge technology and tools.
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