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Visionary Content Strategist
2 months ago
About the Role
XQ Institute is seeking a highly skilled and experienced Content Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive content strategy that showcases XQ's thought leadership and expertise in the education sector.
Key Responsibilities
- Develop and implement a multi-channel content strategy that aligns with XQ's business objectives and resonates with our target audience.
- Collaborate with cross-functional teams to ensure consistency in brand voice and messaging across all platforms.
- Lead the development of high-quality content, including blog posts, social media posts, email newsletters, and other marketing materials.
- Stay up-to-date with industry trends and best practices in content marketing and SEO.
- Measure and analyze the effectiveness of content marketing efforts and provide data-driven insights to inform future content strategies.
Requirements
- 12+ years of experience in content creation, management, and strategy, preferably in a leadership role.
- Strong understanding of SEO, content marketing, and digital marketing best practices.
- Exceptional writing, editing, leadership, and communication skills.
- Proficiency with content management systems (CMS) and analytics tools.
- Demonstrated ability to work collaboratively with senior executives and across functional teams.
XQ Mindsets
- 100% Accountability: Take responsibility for our collective success and impact.
- Maker Mindset: Build, test, and learn from our work.
- We Are the Ones We've Been Waiting For: Create solutions, not just critique.
- Opportunity Knocks: Embrace pivots and take on new challenges.
- Stand on the Shoulders of Giants: Honor those who came before us and build on their work.
Benefits
- Competitive salary range: $225,000 - $275,000 annually.
- Excellent organizational benefits.