Growth Marketing Engagement Lead

4 weeks ago


Cupertino, California, United States Apple Full time
Role Summary

Apple is seeking an experienced lifecycle marketer to drive growth and engagement for our Services and Payments businesses. As a Growth Marketing Lead, you will work closely with cross-functional teams to develop and optimize programs that connect with customers in a privacy-friendly way.

Key Responsibilities
  • Develop and optimize engagement and retention strategies for Apple Services
  • Collaborate with business, product, engineering, analytics, and design teams to improve performance against meaningful metrics
  • Build cross-functional relationships and plans to enhance customer experiences
  • Define customer journeys, value propositions, and educational messaging
  • Submit and maintain requirements briefs to ensure flawless execution of campaigns
Requirements
  • 5-8 years of experience leading lifecycle marketing programs, ideally for a digital payments product or subscription business
  • Strong project management capability with exceptional attention to detail
  • Deep understanding of A/B testing and data-driven optimization marketing
  • Excellent presentation, written, and verbal communication skills
  • Ability to work collaboratively under pressure and lead a team of high-performing individuals
Preferred Qualifications
  • Thorough understanding of integrating product, design, business, marketing, engineering, and stakeholder teams
  • Exceptional relationship-building and interpersonal skills
  • Experience leading, developing, and mentoring a team of 2-4 high-performing individuals
What We Offer

At Apple, we offer a comprehensive compensation package, including base pay, discretionary bonuses, commission payments, and relocation assistance. Our benefits include comprehensive medical and dental coverage, retirement benefits, and a range of discounted products and services. We also offer reimbursement for certain educational expenses and the opportunity to become an Apple shareholder through our discretionary employee stock programs.



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