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Marketing Coordinator
2 months ago
D.R. Horton, Inc., a leading homebuilder in the United States, is seeking a highly motivated and detail-oriented Marketing Coordinator to join our team. As a Marketing Coordinator, you will play a critical role in supporting the daily duties associated with marketing coordination for all projects.
Key Responsibilities- Marketing Support: Assist in the development and implementation of marketing initiatives, including project positioning, timelines, social media, sales center, and model design/set up, advertising, signage, collateral design, etc.
- Vendor Coordination: Coordinate with third-party vendors, including signage companies, model decorators, digital advertising consultants, creative firms, model maintenance services, etc.
- Marketing Materials: Assist in the creation and maintenance of marketing materials and community identity, including website presences on a division, community, and home-specific level.
- Website Management: Update, maintain, and create website content through the company's content management platform, Content Management System (CMS).
- Estimates and Sources: Assist in gathering estimates and sources for marketing and sales initiatives.
- Vendor Database: Update and maintain vendor database, organize community marketing files, and maintain marketing collateral inventory.
- Fact-Checking: Fact-check and proof-read all marketing materials.
- Sales Center Initiatives: Coordinate sales center initiatives and general upkeep of the sales centers to ensure marketing and sales tools are always in place.
- Brand Standards: Ensure brand standards are maintained for the projects.
- Social Media: Oversee social media and online reputation on behalf of all communities.
- E-Blast Campaigns: Execute e-blast campaigns, including Jotforms submittals, copywriting, and proofing.
- Administrative Responsibilities: Assist in daily administrative responsibilities, including invoice reconciliation and general upkeep of marketing material inventory.
- Business Conduct: Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company.
- Marketing Events: Coordinate and manage marketing events at sales centers, attend events as necessary.
- Training and Best Practices: Assist in training and marketing best practices or new tools/platforms.
- Marketing Collateral: Assist in the creation and proofreading of marketing collateral.
- Model Home and Sales Center Installation: Oversee model home and sales center installation and maintenance.
- Website Changes: Manage division requested website changes and additions.
- Education and/or Experience: Associate degree or equivalent from two-year college or technical school, two to four years related experience and/or training.
- Communication Skills: Strong communication skills.
- Attention to Detail: Attention to detail and creative thinking.
- Teamwork: Ability to work independently and part of a collaborative team.
- Motivation: Highly motivated self-starter.
- Multi-Tasking: Ability to manage multiple functions and roles concurrently.
- Common Sense: Ability to apply common sense understanding to carry out instructions furnished in written oral form or via DRH applications.
- Software Proficiency: Proficiency with MS Office and Adobe Suite.
- Education: Bachelor's degree from a four-year college or university in Communication, Marketing, or a related field.
- Experience: Experience with Google Analytics, social media sites, and photography and video editing software.
- Knowledge: Knowledge of MLS and realtor sites such as Zillow and a plus.