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Product Marketing Manager

1 month ago

Memphis, Tennessee, United States Abb Holdings Inc Full time
Job Summary

At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. We are seeking a Product Marketing Manager to join our team in Memphis, TN.

Key Responsibilities
  • Develop and execute the go-to-market strategy for ABB's Commercial Essentials franchise, including defining and communicating product value propositions, loyalty programs, and promotions in accordance with Region strategy and goals.
  • Collaborate with US and LATM Region Product Management and Marketing to develop the go-to-market strategy.
  • Oversee sales and marketing activities and support Sales organizations in driving sales and services for the Commercial Essentials products.
  • Define, plan, and ensure the implementation of product marketing strategies in line with global product strategy.
Requirements
  • BS Degree in Business or Engineering; MBA preferred.
  • 5-8 years of experience in Product Management, Product Marketing, or Sales.
  • Prior experience and knowledge of electrical industry strongly preferred.
  • Ability to travel up to 30-40% as needed.
About ABB

ABB Installation Products Division (formerly Thomas&Betts) helps manage the connection, protection, and distribution of electrical power from source to socket. The Division's products are engineered to provide ease of installation and perform in demanding and harsh conditions, helping to ensure safety and continuous operation for utilities, businesses, and people around the world.