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E-Commerce Product Strategist

2 months ago

Raleigh, North Carolina, United States Super73 Full time
Job Overview

POSITION SUMMARY

SUPER73 is seeking an E-Commerce Merchandiser to enhance our E-commerce Revenue division. This role involves overseeing the daily operations, merchandising, and revenue enhancement of SUPER73 across its digital platforms, focusing on site efficiency, sales increase, and conversion optimization. A key aspect of this position is to refine the online merchandising strategy for both desktop and mobile to ensure optimal product placement and timing.

The ideal candidate must thrive in a dynamic, deadline-driven environment, demonstrating a strong commitment to creative excellence. A significant portion of this role will be dedicated to executing various projects. If you possess the necessary experience, are proactive, and can collaborate effectively in an entrepreneurial setting, this position may align with your career goals.


KEY RESPONSIBILITIES

  • Strategically merchandise products within designated categories to enhance conversion rates and sales, while aligning with marketing strategies and brand objectives.
  • Leverage comprehensive data, including consumer demand, inventory levels, product margins, and shipping costs, to optimize profitability for the e-commerce channel.
  • Boost sales through effective upselling, cross-selling, catalog management, and the development of product-specific landing pages.
  • Formulate and manage online merchandising strategies to enhance sales, conversion rates, and overall profitability for relevant SKUs and categories.
  • Utilize pertinent reporting and analysis to convey online business trends and SKU performance. Conduct regular competitive assessments to identify best practices and recommend actionable steps.
  • Collaborate with the Marketing team to fully understand all content (email, social media, display ads, search, digital integrations, etc.) that may drive traffic to the SUPER73 website.
  • Design landing pages that align with SUPER73's marketing initiatives while prioritizing the profitability of the e-commerce channel.
  • Facilitate both vertical and horizontal revenue growth across the product assortment.
  • Develop strategic product plans that align with SUPER73's brand and product vision.
  • Oversee the complete product portfolio, including SKU tracking, channel priorities, exclusive offerings, inventory management, and end-of-life decisions.

REQUIRED QUALIFICATIONS

  • 5+ years of experience in E-commerce consumer product sales and marketing.
  • Relevant background in B2C E-commerce merchandising and marketing within Outdoor Hardgoods, Apparel/Footwear, and Accessory categories.
  • Experience in driving growth through A/B testing, personalization tools, and automation techniques.
  • Hands-on experience managing SKUs and categories across various website platforms, particularly Shopify Plus.
  • Proficient in Microsoft Office applications, including Outlook, Word, Excel, PowerPoint, as well as Shopify Plus and Google Marketing tools (analytics, shopping, ads).
  • Demonstrated ability to exercise sound judgment and proactive, strategic thinking.
  • Proven capability to thrive in a fast-paced environment while managing multiple tasks and responsibilities.
  • Exceptional attention to detail, time management, scheduling, and organizational skills.
  • Strong ability to communicate effectively and set clear expectations.
  • Collaborate as a cohesive team to achieve common objectives while supporting one another.

COMPENSATION:

The salary range for this role is $80,000 - $90,000 annually, reflecting the company's good faith minimum and maximum range at the time of posting. Actual compensation will depend on various factors, including the candidate's experience and qualifications.


SUPER73 is committed to providing equal employment opportunities for all applicants and employees. All qualified applicants will be considered without regard to race, color, sex, gender identity or expression, religion, age, national origin, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, military or veteran status, or any other basis protected by law. Employment decisions are based on qualifications, merit, and business needs. We are a rapidly growing company seeking innovative and forward-thinking individuals dedicated to redefining industry standards.