Digital Performance Expert
5 days ago
We are seeking a highly skilled Trading Specialist to join our team at The Trade Desk. As a Trading Specialist, you will be responsible for working closely with the Account Management and Business Development teams to provide strategic recommendations to retain clients and grow their business. Your main responsibilities will include providing detailed performance and pacing recommendations, being a platform expert who can teach the nuances to clients and actively navigate and utilize the platform yourself.
Key Responsibilities:
- Develop and implement strategies to drive advertiser performance and account growth
- Troubleshoot campaign setup and performance issues across multiple channels including Display, Online Video, and Connected TV
- Provide feedback to Product Managers to ideate on platform and product improvements
- Utilize Excel and other advanced analytics tools, such as Tableau or Power BI, to analyze large sets of data and create actionable insights
- Present data and insights to client stakeholders and drive business results
- Build strong relationships with agency and brand direct stakeholders to drive forward business and meet client needs
- Work with agency traders and planners to set up campaigns and provide optimization recommendations to ensure budgets deliver in full as well as hitting client KPIs
About You:
- 6+ years of consultative, client-facing work within ad tech, digital marketing, finance or other data-heavy industries
- Proven track record of driving business results and improving client satisfaction
- Strong ability to communicate complex topics to agency and brand direct stakeholders
- Effective time management skills with the ability to prioritize client asks as well as long-term projects
- Strong quantitative skills using tools such as MS Excel, Vertica, and Power BI
Salary: $150,000 - $220,000 per year, depending on experience
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