Global Marketing Manager

1 day ago

Richmond, California, United States Danaher Corporation Full time

Job Summary

The Global Marketing Manager for Leica Biosystems will be responsible for developing and driving the company's global product marketing content strategy and campaigns. This role will focus on existing product portfolio leverage, launch excellence, and demand generation activities.

This position is part of the Global Product Marketing Department located in Nussloch or Richmond and will be on site.

The ideal candidate will have a Bachelor's degree in marketing, business, communications, or a relevant discipline, with 3-5 years prior experience as a marketing manager or in strategic marketing within the Health Care, Diagnostics, or Life Science sectors.

The Global Marketing Manager will collaborate with BU Product Managers, Regional Marketing, and SU teams to create highly differentiated value propositions, impactful naming and messaging, campaigns, and content that boost demand generation.

The role will also involve managing and updating product marketing collateral for internal and external channels, including overseeing translation processes and maintaining content inventories.

The Global Marketing Manager will analyze data and commercial insights to inform cross-functional teams and develop action plans for product launches and global initiatives.

Additionally, the role will support Strategic Planning by providing insights on competition, market drivers, customer dynamics, and growth opportunities for the product vertical.

Key Responsibilities

  • Develop and drive global product launch campaigns and content, ensuring alignment with our go-to-market strategy.
  • Collaborate with BU Product Managers, Regional Marketing, and SU teams to create highly differentiated value propositions, impactful naming and messaging, campaigns, and content that boost demand generation.
  • Manage and update product marketing collateral for internal and external channels, including overseeing translation processes and maintaining content inventories.
  • Analyze data and commercial insights to inform cross-functional teams and develop action plans for product launches and global initiatives.
  • Support Strategic Planning by providing insights on competition, market drivers, customer dynamics, and growth opportunities for the product vertical.

Requirements

  • Bachelor's degree in marketing, business, communications, or a relevant discipline.
  • 3-5 years prior experience as a marketing manager or in strategic marketing within the Health Care, Diagnostics, or Life Science sectors.
  • Excellent skills in creating content and marketing messages that resonate with key personas, with relevant experience in brand and content marketing.
  • Ability to influence and work effectively with a global team and stakeholders in a highly matrixed organization, showcasing strong collaboration skills.
  • Strong project management skills, including the use of project management tools like action plans, and a goal-based, analytics-driven approach to marketing.

Preferred Qualifications

  • MBA or Masters Degree.

Salary Range

The salary range for this role is $110,000-$130,000.

This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting.

We may ultimately pay more or less than the posted range. This range may be modified in the future.

This job is also eligible for bonus/incentive pay.

We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

Equal Opportunity Employer

Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law.

We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve.

Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

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