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Sales and Marketing Representative

2 months ago

Orlando, Florida, United States Florida Cancer Specialists Full time
About the Role

We are seeking a highly skilled Account Executive to join our Business Development team at Florida Cancer Specialists. As a key member of our team, you will be responsible for identifying and nurturing new referral relationships to increase physician referrals and patient census within assigned markets.

Key Responsibilities
  • Work closely with the Director of Business Strategy and Development to maintain an in-depth understanding of market dynamics, relationships, and competitors.
  • Identify and prioritize new referral relationship opportunities within assigned markets and develop tactics to target and increase physician referrals and new patient census.
  • Proactively track performance of short-term and long-term strategies and report performance, tactics/plans, and necessary adjustments to leaders and key stakeholders.
  • Utilize CRM software to effectively manage and track sales activities and program development in a timely manner.
  • Engage in critical solution discussions with physicians and other key stakeholders related to continuity of care processes associated with new patient referrals to FCS and overall new patient experience.
  • Strengthen referral relationships with company physicians and other key stakeholders through planning and scheduling in-person meetings, community events, and other relevant interactions.
  • Achieve KPI targets by effectively promoting and selling the company's services and FCS physicians to key internal and external stakeholders.
  • Maintain existing referral relationships by providing exceptional customer service and addressing referring specialists' unique needs and concerns.
  • Understand internal stakeholders and internal cultural dynamics and maintain productive working relationships to effectively manage the referral relationship and the patient experience.
  • Facilitate issue resolution discussions with the appropriate internal stakeholders to relieve bottlenecks and/or challenges experienced by a referring provider and/or referring provider's patient(s).
  • Stay up-to-date on larger changes within oncology and healthcare, including industry and regulatory changes, and related news.
  • Follow and adhere to all federal and state regulations regarding safety, HIPAA, and patient care with the highest integrity.
Requirements
  • Bachelor's degree required.
  • 3+ years of consultative sales experience or 3+ years of business-to-business sales or business development experience.
  • Intermediate understanding of medical terminology.
  • Established relationships with physicians and/or strategic partners within the assigned geographic territory.
  • Ability to leverage pre-call planning and current company service offerings to create differentiating message points for referral targets.
  • Use of data collection and reports to enhance and build appropriate strategic initiatives for territory.
  • Understanding of patient and payor pathways specific to each referring specialty.
  • Succinct and strategic communication to internal and external stakeholders.
  • Experience with CME/Dinner events, community outreach, and sponsorships.
  • Track record of sales and development success.
  • Willingness to tackle additional assignments and projects.
  • Subject matter specialists (e.g., Salesforce).
Core Competencies
  • Analysis & Critical Thinking: Critical thinking skills, including complex problem-solving, analysis, decision-making, planning, time management, and organizational skills.
  • Interpersonal Effectiveness: Strong interpersonal skills, emotional intelligence, diplomacy, tact, conflict management, delegation skills, and diversity awareness.
  • Communication Skills: Good command of the English language. Second language is an asset but not required.
  • Customer Service & Organizational Awareness: Strong customer focus. Ability to build an engaging culture of quality, performance, effectiveness, and operational excellence through best practices.
  • Self-Management: Must be adaptable and able to self-manage. Must be able to work autonomously, effectively navigating an environment of ambiguity.
Values
  • Patient First: Keeping the patient at the center of everything we do.
  • Accountability: Taking responsibility for our actions.
  • Commitment & Care: Upholding FCS vision through every action.
  • Team: Working together, one team, one mission.