Consumer Insights Specialist
4 weeks ago
Midea America Corp. is a leading home appliance brand, offering a comprehensive selection of products to serve the needs of day-to-day living. As a key member of the R&D Small Appliance Team in the US, you will participate in decision-making for major R&D programs and fuel innovation pipelines.
Key Responsibilities
- Co-develop innovation strategies for the SDA US Division in close communication with R&D leadership and Business leadership.
- Cultivate an NPD strategy and mindset with a strong sense of curiosity and courageousness to seek out disruptive paths to success.
- Build and establish external research and technology partnerships to fuel R&D programs and pipelines.
- Design, initiate, and lead research projects to deliver new consumer insights and technology trends for next-generation products.
- Responsible for understanding the market and VOC in the early stages of the NPD process, monitor and review progress and quality management.
- Provide strategic advice and decision-making to SDA Division for the NPD team in the US.
- Cross cooperation and team development within the CMI international matrix organization.
Requirements
- 3 to 5 years of experience in Consumer Insights and Innovation, preferably in technology, home appliance, CE, Ecommerce, or related industries.
- Bachelor's degree in industrial design or engineering preferred.
- Domestic and international experience and multi-cultural mindset is preferred.
- Experience working with remote product development teams is preferred.
- Experience of translating consumer insights into product innovation.
- Experience working on the successful execution of complex projects.
- Experience working in teams, leading and coaching skills preferred.
- Excellent communication, motivation, and coordination skills.
- Goal-oriented and self-managed personality with a strong entrepreneurial spirit.
- Strong problem-solving and risk management skills.
Midea America Corp. is an equal opportunity employer. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, gender identity, age, or other protected characteristics.
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