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Senior Brand Marketing Manager
2 months ago
We are seeking a highly skilled Senior Brand Marketing Manager to join our team at Public Goods. As a key member of our marketing department, you will be responsible for developing and executing our brand marketing strategy, overseeing content production, and fostering a vibrant community through influencer partnerships, social media engagement, and affiliate management.
Key Responsibilities:
- Develop and implement comprehensive marketing campaigns that align with our brand vision and business goals.
- Oversee the creation of compelling content across various channels, including social media, email, and website.
- Build and nurture relationships with influencers, manage gifting programs, and oversee social media postings to enhance brand visibility and engagement.
- Develop and manage affiliate programs and strategic partnerships to drive growth and brand loyalty.
- Collaborate with cross-functional teams to ensure alignment of marketing initiatives with business objectives.
- Monitor and report on campaign performance, using data to optimize and improve future efforts.
Requirements:
- Minimum of 5 years of experience in brand marketing, with direct experience in social media and influencer marketing.
- Exceptional creative thinking with the ability to generate innovative ideas.
- Strong organizational skills and attention to detail.
- Excellent verbal and written communication skills.
- Proven ability to lead and inspire a team.
- Ability to thrive in a fast-paced, dynamic environment.
What We Offer:
- Competitive base salary with performance-based commission.
- Equity compensation.
- Comprehensive health coverage.
- Flexible PTO policy.
- Remote-first work environment.
- Public Goods lifetime membership and monthly employee credit.
- Monthly book allowance.
- 401(k) plan.
