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Influencer Marketing Manager

2 months ago

Agoura Hills, California, United States Commission Junction Inc Full time
Job Description

Job Title: Influencer Marketing Manager

Job Summary:

We are seeking a highly skilled and experienced Influencer Marketing Manager to join our team at Commission Junction Inc. As a key member of our CJ Influence line of business, you will play a critical role in developing and executing best-in-industry influencer campaigns that drive client satisfaction and business growth.

Key Responsibilities:

  • Lead the client partnership, ensuring alignment to client key performance indicators (KPIs), brand guidelines, and strategy are well-defined and attainable within the campaign strategy.
  • Lead weekly client and agency calls, leveraging your team to keep the client up-to-date on progress and performance of the campaign.
  • Coordinate with internal stakeholders and shared client teams, keeping them apprised of performance and campaign needs.
  • Generate new relationships between brands and influencers by identifying new investment opportunities that align with campaign goals and audience fit.
  • Learn about and apply influencer industry channels and trends to client campaigns.
  • Identify and implement efficiencies across the VIP processes.
  • Represent CJ through thought leadership with Junction articles and participation in industry events.
  • Generate influencer and content strategies for seasonal and annual brand initiatives; driving platform and budget recommendations, creative concepts, and post frequency.
  • Project/Team Management; managing campaign workload across the team, establishing workback schedules, and ensuring delivery to client deadlines.
  • Campaign Benchmarking & Forecasting to campaign goals to ensure our pitches are purposeful with data.
  • Work with Analyst and influencer managers to deliver Post-Campaign analysis and Whitelisting recommendation through campaign specialists.
  • Create IO and Invoice - oversee financial process (net terms), ensure Campaign Specialist is meeting payment posting deadlines.

Requirements:

  • Bachelor's Degree or related work experience and minimum of 5 years' experience in the online marketing industry - ideally digital performance, with 3 of the years in influencer or social media marketing ideally in the pharma space.
  • Clear and effective communicator. Can convey complex results in a simple, clear manner, using solid business acumen, demonstrating a competent level command of digital marketing concepts.
  • Strong leadership skills, able to create a team culture where everyone understands their roles and needs and is held accountable to delivering on them.
  • Ability to execute a variety of tasks within designated time frames, delivering exceptional quality results and can directly contribute to the formation of client campaigns.
  • Ability to work across departments and divisions by building consensus and delivering upon stated objectives.
  • Results-oriented problem solver, comfortable with leveraging data insights to build and support strategic outcomes.
  • Proficient knowledge of the Microsoft suite of products including Windows, Word, Excel, and PowerPoint.
  • You are respectful to varying opinions and perspectives.
  • Critical thinking, problem-solving, and data analytics experience required to create, analyze, and provide insights from reporting platforms.
  • Excellent organizational and communications skills with a strong attention to detail.
  • Self-initiative and eager to enhance skillset.
  • Knowledge of influencer platforms that we add to our tech stack such as CreatorIQ.

About Us:

Commission Junction Inc is the leader in Affiliate Marketing. We take pride in our innovative technology, comprehensive data solutions, and our people. We equip our teams with advanced tools, training, and career development opportunities all to provide cutting-edge solutions, strategies, and support to deliver high-quality results for our clients.

We work in an energetic, results-oriented, collaborative, team environment that recognizes exceptional performance. We foster and embody an inclusive and collaborative culture where diverse perspectives are sought, relationships are valued, and people feel accepted with a sense of belonging in expressing themselves authentically.