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Product Marketing Manager
2 months ago
Company: Arrow International Inc
Position: Custom Product Marketing Manager
Company Overview:
Arrow International is recognized as the leading manufacturer and distributor of charitable gaming products and solutions globally. Our extensive range includes consumables such as pull tab tickets and bingo paper, alongside advanced electronic gaming products. Our offerings are utilized in various social and gaming environments worldwide, and we are committed to ongoing growth and innovation.
Role Summary:
The Custom Product Marketing Manager plays a pivotal role in collaborating with clients, sales teams, marketing, production, and regulatory bodies to drive sales and oversee our expanding product portfolio. We are seeking a proactive marketing leader with a strong focus on building enduring business relationships characterized by trust and exceptional service.
Key Responsibilities:
- Guide a team of creative and product development specialists.
- Engage with key clients to promote both new and existing products, fostering ongoing business relationships and generating innovative ideas that support financial sustainability.
- Establish and nurture relationships with new clients while maintaining strong connections with current customers to better understand their needs and market trends.
- Collaborate effectively across departments including Sales, Manufacturing, and Finance.
- Oversee inventory management, handling multiple SKUs and developing new product offerings.
- Manage multiple priorities effectively.
Qualifications:
- Bachelor's degree in Marketing, Communication, Finance, or a related field.
- A minimum of 5 years of experience in customer relationship management and team leadership.
- Familiarity with Salesforce and AS400 is advantageous.
- Experience in B2B environments, particularly with independent distributor sales teams.
- Strong judgment, attention to detail, and knowledge of printing and promotional marketing are preferred.
- Experience in the charitable gaming sector is a plus.
- Proven experience in leading teams in new product development.
- Excellent verbal and written communication skills.
- Able to thrive in a dynamic, fast-paced environment.
- Proficient in various sales techniques, including both phone and in-person interactions.
- Experience in commercial printing, gaming, or promotional sweepstakes is beneficial.