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Hospice Business Development Representative
2 months ago
We are seeking a highly motivated and experienced Hospice Business Development Representative to join our team at St. Croix Hospice. As a key member of our sales and marketing team, you will be responsible for developing and maintaining positive relationships with referral sources and designated communities, providing education on hospice care, and assisting with intake to ensure timely and accurate referral coordination.
Key Responsibilities- Meet Admission and Call Volume Targets: Develop and implement strategies to meet or exceed admission and call volume targets.
- Coordinate Daily Sales and Marketing Operations: Implement marketing initiatives and coordinate daily sales and marketing operations to achieve business objectives.
- Build and Monitor Customer Perceptions: Build and monitor customer perceptions of St. Croix Hospice as a high-quality provider of services.
- Document Sales Activity: Document all sales activity in the CRM per organizational requirements.
- Employ Marketing and Promotional Initiatives: Employ marketing and promotional initiatives to achieve budgetary sales volume projections.
- Maintain Comprehensive Working Knowledge: Maintain comprehensive working knowledge of markets, including government agencies, major payer groups, key referral sources, and competitor's market positioning.
- Enhance Communication: Enhance the flow of communication between patients, families, caregivers, facilities, physicians, and hospice support vendors.
- Provide Education and Support: Provide patients, families, and caregivers with education on hospice care and encourage informed decision-making.
- Assist with Budget Development: Assist the Director of Patient Services/Regional Director in establishing organization volume projections in the annual budget and in establishing allocations for the marketing department.
- Conduct Market Assessments: Conduct market assessments and assist in developing a comprehensive marketing plan designed to meet budgetary volume projections.
- Coordinate Marketing Events: Assist with coordinating and scheduling marketing events, vendor fairs, and exhibits within various territories.
- Provide Leadership and Support: Provide leadership and support to the Care Transition Team, including mentoring and shadowing of Care Transition Coordinators to assist in territory management.
- Maintain Comprehensive Working Knowledge: Maintain comprehensive working knowledge of community resources and assist customers in accessing community resources should services not be provided.
- Monitor and Report Cost Effectiveness: Monitor and report the cost effectiveness of marketing efforts.
- Competitive Compensation and Benefits Package: We offer a competitive compensation and benefits package, including two medical plan choices, dental, vision, and life insurance benefits, a customized mental health support program, employee assistance program, paid time off, paid holidays, 401(k) retirement plan with up to 4% employer matching, and a flexible spending account.
- Opportunities for Growth and Development: We offer opportunities for growth and development, including training and support to help you succeed in your role.
- Associates Degree in Marketing, Business Administration, Healthcare, or Related Field: A minimum of an associates degree in marketing, business administration, healthcare, or a related field is required.
- Clinical Background and Hospital Familiarity: A clinical background and hospital familiarity are preferred.
- Excellent Communication and Interpersonal Skills: Excellent communication and interpersonal skills are required, including the ability to position services to and deal tactfully with customers and clients.
- Autonomy, Organization, Assertiveness, Flexibility, and Cooperation: Demonstrated autonomy, organization, assertiveness, flexibility, and cooperation in performing job responsibilities are essential.
