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Director of Public Relations – UCSF Health

2 months ago


San Francisco, California, United States University of California San Francisco Full time
About the Role

We are seeking a highly skilled and experienced Director of Public Relations to join our team at the University of California, San Francisco (UCSF). As a key member of our Office of Communications, you will play a critical role in developing and implementing communications strategies that promote the clinical and business priorities of UCSF Health.

The successful candidate will have a strong background in media relations, communications, and public affairs, with a proven track record of success in a healthcare setting. You will be responsible for leading a team of public information representatives, managing media relations, and developing strategic communications plans to promote UCSF Health's growth strategy, priority service lines, and national and local reputation.

Key Responsibilities
  • Develop and implement communications strategies to promote UCSF Health's clinical and business priorities
  • Lead a team of public information representatives and manage media relations
  • Collaborate with the UCSF Health Marketing team to co-develop integrated marketing-communications strategies
  • Develop and leverage compelling stories to illustrate the advantages of UCSF's integrated academic medical center enterprise
  • Manage sensitive issues involving UCSF's clinical enterprise
  • Stay current with a rapidly changing media and digital communications landscape and identify strategies to reach targeted audiences
Requirements
  • Bachelor's degree in a related area and 6+ years of directly related work experience, including 5+ years of supervisory/management experience
  • Strong knowledge of media relations, communications, and public affairs in a healthcare setting
  • Broad knowledge of the institution, its vision, mission, goals, objectives, infrastructure, programs, policies, and achievements
  • Strong interpersonal and written communications skills, including strong editing skills
  • Skill in conceiving and implementing media relations plans and strategies
  • Skill in visualizing and implementing media programs to showcase the department/unit and communicating the location's desired message
About UCSF

The University of California, San Francisco (UCSF) is a leading university dedicated to promoting health worldwide through advanced biomedical research, graduate-level education in the life sciences and health professions, and excellence in patient care. We are committed to equity, diversity, and inclusion, and we seek candidates who share our values.

UCSF is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.