Senior Product Manager

4 weeks ago

San Francisco, California, United States Tik Tok Full time
About the Role

We are seeking an experienced Senior Product Manager to lead the development of our AI powered creative solutions. As a key member of our Ads Creative & Ecosystem team, you will be responsible for defining the vision, roadmap, and building products for Symphony, our suite of AI powered creative tools.

Key Responsibilities
  • Lead the product vision, strategy, and execution for Symphony Creative Studio, an AI powered tool that automates TikTok ad creation.
  • Continuously expand and enhance Creative Studio's AI capabilities by testing and integrating new models and techniques as they emerge.
  • Work closely with cross-functional teams to define product requirements, prioritize features, and deliver high quality products that meet user needs and drive business objectives.
  • Develop a deep understanding of the advertising landscape and the needs of TikTok's advertisers, and use that knowledge to develop new and innovative ad products that leverage the power of AI generated content.
  • Collaborate with design and engineering teams to deliver high quality, well designed products that meet user needs and exceed business objectives.
  • Partner with business development and sales teams to drive adoption of new products and features among advertisers, and to develop new business opportunities that drive revenue growth.
  • Track and analyze key product metrics, and use data to inform product decisions and drive continuous improvement.
  • Stay up to date with industry trends and emerging technologies, and use that knowledge to drive innovation and keep TikTok at the forefront of the advertising landscape.
Requirements
  • Many years of product management experience building products/tools related to marketplace, advertising, or creatives.
  • Experience developing products that leverage generative AI/machine learning to automate creative production or content creation workflows is a major plus.
  • Deep understanding of the advertising landscape and the needs of advertisers, including experience with creative development, media buying, and ad optimization.
  • Strong experience with AI technologies and their application in advertising.
  • Excellent analytical skills, with the ability to use data to inform product decisions and drive continuous improvement.
  • Strong cross-functional collaboration skills, with the ability to work effectively with engineering, design, data science, and business development teams.
About TikTok

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. We are committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us.

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