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Marketing and Communications Coordinator

2 months ago

Tallahassee, Florida, United States CDR Companies Full time
CDR Companies - Marketing and Communications Specialist

This position is centered around enhancing the marketing communications strategy and managing the development and interaction of digital platforms. Below are the primary responsibilities:

  • Formulates and implements a comprehensive marketing communications strategy.
  • Refines existing digital platforms, applying industry best practices and leveraging analytics for ongoing improvement.
  • Boosts engagement and ensures the regular upkeep of digital communication channels.
  • Evaluates performance data to recommend best practices and identify new avenues for growth.
  • Tracks and reports on the effectiveness of marketing communications initiatives.
  • Facilitates collaboration with internal teams and external partners.
  • Manages the marketing budget and ensures adherence to organizational policies.
  • Establishes frameworks and competencies to achieve business objectives.
  • Works alongside leadership to devise strategies aimed at increasing market presence.
  • Oversees the execution of special marketing projects.
  • Defines project deliverables and resource needs.
  • Administers project budgets, resource distribution, timelines, and adjustments.
  • Effectively conveys strategies to senior management.

Qualifications:

  • Bachelor's degree in marketing, business administration, or a related discipline.
  • Master's degree is advantageous.
  • A minimum of 5 years of relevant experience in marketing communications.
  • Exceptional leadership, decision-making, and interpersonal skills.
  • Results-oriented with strong delegation capabilities.
  • Advanced communication and persuasion skills.
  • A growth-oriented mindset with an emphasis on long-term strategic planning.