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Marketing Analyst

2 months ago

San Francisco, California, United States Speak LLC Full time
About Us

We're a pioneering language learning company, dedicated to making language acquisition accessible to everyone. Our mission is to revolutionize the way people learn languages, with a focus on creating an AI-powered experience that replicates the flow of a conversation.

We're committed to innovation and growth, with a team of talented individuals working together to achieve our goals. Our company values include respect, innovation, and a passion for making a positive impact on people's lives.

About This Role

We're seeking a highly skilled Marketing Analyst to join our team, focusing on performance marketing and data-driven decision making. This role will work closely with our marketing and product growth teams to help them understand the impact of their efforts and drive efficient user acquisition.

Key Responsibilities:
  • Develop and maintain advanced analytics and reporting to measure the effectiveness of different marketing strategies
  • Manage and analyze key marketing metrics and spend data, collaborating with cross-functional stakeholders to drive business growth
  • Design and implement attribution models, media mix models, and LTV forecasting to inform marketing decisions
  • Develop and execute incrementality tests to identify stronger causal relationships between campaigns and conversion
  • Provide strategic guidance to marketing leaders, offering data-driven insights and recommendations for strategic planning and goal-setting
Requirements:
  • Minimum of 3-5 years of experience using analytics to drive key business decisions, specifically in the context of marketing
  • Significant experience with SQL and visualization tools such as Amplitude or Mode
  • Proficiency in programming/scripting languages like Python and familiarity with included statistical packages
  • A deep understanding of statistical analysis, experimentation design, and common analytical techniques like regression
  • A solid background in running marketing experiments to optimize the marketing funnel, including but not limited to landing page A/B tests, CRM sequencing, and messaging tests
Why Work at Speak LLC?

Join a talented and tight-knit team at the right time, when a single person can make a significant impact. Our company culture values growth, respect, and innovation, and we're committed to making a positive impact on people's lives.

As a Marketing Analyst at Speak LLC, you'll have the opportunity to work on cutting-edge projects, collaborate with a talented team, and make a real difference in the lives of our users.