Regional Director of Sales

2 days ago

Warren, United States Affordable Suites Of America Full time
Job Title: Regional Director of Sales

The Regional Director of Sales will lead the strategic business objectives for the Affordable Suites of America for Grand Rapids and Warren hotels. This role will focus on sales volume, revenue generation, and account penetration within the assigned market.

Key Responsibilities:
  • Develop and execute a strategic account plan to drive sales growth and revenue increase
  • Partner with General Managers to develop sales pipeline, plan sales blitz, and assist with closing sales leads
  • Evaluate market intelligence, economic trends, and highlight opportunities for new entry markets
  • Conduct market-specific SWOT analysis to identify direct competition and target customer base
  • Promote community awareness of the hotel and market share
  • Maintain a sales database capturing leads, pricing scales, and activity
  • Lead and coach General managers to acquire new business and close leads
  • Organize and plan sales blitzes, including mapping out areas, setting up personnel, documenting, and prioritizing follow-up
  • Negotiate corporate rates with new and existing corporate clients
  • Solicit and negotiate business with new and existing clients through sales calls and daily prospecting for business referrals and networking
  • Assist in planning, managing, and attending guest events
  • Suggest innovative marketing/sales ideas and develop deployment strategies to continue to grow market share
  • Provide strategic feedback and recommendations to the executive team on how to stay competitive within the marketplace
  • Coordinate sales strategy meetings with GMs to provide input on a weekly basis and assist with overall sales strategy
Requirements:
  • Leadership and management skills
  • Excellent communication skills, both verbal and written
  • Sales experience in the following verticals: Corporate, Consortia, Relocation, Government, Military, Sports, Construction, Insurance, Medical
  • Extensive knowledge of the hotel, its services, and facilities
  • Must have excellent guest service skills
  • Must be detailed-oriented with outstanding organization and communication skills
  • Ability to travel 80% of the time
Preferred Education/Experience:
  • Hospitality experience required
  • Bachelor's Degree or equivalent experience is required
  • 8+ years Extended stay sales experience preferred

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