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Bicycle Marketing Specialist
2 months ago
Salary Range: $45,000 - $52,000
Position: Bicycle Marketing Coordinator
Maxxis International, a leading tire manufacturer, is seeking a Bicycle Marketing Coordinator for our CST brand. This role is ideal for individuals passionate about cycling and possessing strong communication skills, both verbal and written. The ideal candidate will have a solid understanding of digital and social media marketing, a collaborative spirit, and a drive for excellence.
Key Responsibilities:- Support the development and implementation of strategic marketing initiatives and campaigns aimed at enhancing engagement within the bicycle sector.
- Create, write, and manage comprehensive marketing strategies and media campaigns utilizing print, web advertising, social media, and email communications.
- Assist in producing marketing collateral, including promotional flyers and catalogs.
- Participate in event activations and represent the company at trade shows and industry events.
- Negotiate advertising rates, manage artwork and photography requests, and handle insertion orders.
- Serve as a point of contact between CST and various media outlets.
- Help organize media events and product launches.
- Oversee the bicycle section of the CST website to ensure content is current and engaging.
- Outstanding verbal and written communication abilities.
- Proficient knowledge of digital and social media marketing.
- Ability to collaborate effectively on diverse projects.
- Creative problem-solving skills.
- A Bachelor’s degree in marketing or a related field, or equivalent experience in marketing.
- Demonstrated experience or knowledge of the bicycle industry is essential.
- Familiarity with social media platforms is required.
- Experience with WordPress and Shopify is preferred.
This position offers a unique opportunity to become part of a knowledgeable and enthusiastic team. Maxxis International – USA is committed to employee satisfaction and professional growth. We are eager to learn more about potential candidates.
