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Brand Marketing Manager for Creators
2 months ago
We're seeking an experienced Brand Marketing Manager to amplify our brand vision to global creators and collaborate with a passionate, creator-centric team.
Key Responsibilities- Develop and lead end-to-end marketing programs and go-to-market strategies for creator marketing initiatives.
- Stay up-to-date on creator, industry, and cultural trends to identify opportunities for brand resonance and audience engagement.
- Create strategic creative briefs that align with business objectives, brand strategy, and goals.
- Manage agency partners and enable them to deliver high-quality work.
- Drive alignment and collaborate with cross-functional teams to identify opportunities and deliver integrated programs.
- Develop and share channel marketing best practices and bring continuous innovation to creator touchpoints.
- Develop measurable KPIs and track performance to provide data-backed insights for campaign optimization.
- 7+ years of experience in managing and executing creator or consumer-facing integrated campaigns and long-term brand building.
- Experience leading and working in matrixed teams and organizations.
- Experience leading and working with high-performing creative and media agencies.
- Proven track record of influencing effectively cross-functionally across all levels of management.
- Experience building brands for young adult and creator audiences.
- Knowledge of creator or young adult audiences, with demonstrated experience utilizing audience research and data to drive actionable insights.
- Experience working in a fast-paced, scrappy environment, thriving amidst ambiguity while ensuring executional excellence.
$122,000/year to $176,000/year + bonus + equity + benefits.
About MetaMeta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based on race, religion, color, national origin, sex, sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
