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Lead Market Research Analyst

2 months ago

Detroit, Michigan, United States Comcast Corporation Full time
Company Overview

Comcast Corporation is a leader in media and technology, dedicated to driving innovation and delivering exceptional entertainment and online experiences. As a Fortune 50 company, we are committed to fostering career growth across diverse locations and disciplines.

Our team is at the forefront of transformation, propelled by talented individuals who bring innovative products and services to millions of customers daily. If you are passionate about collaboration and share our vision to redefine industries, we invite you to explore a rewarding career with us.

Position Summary

The Senior Analyst, Measurement is responsible for the comprehensive collection, analysis, and interpretation of market data, products, and services. This role involves assessing market conditions to identify potential sales opportunities and providing valuable insights on customer behavior.

Key Responsibilities
  • Apply advanced statistical methods and research techniques to derive meaningful insights.
  • Collaborate with cross-functional teams and leadership to develop impactful research presentations and summaries.
  • Engage in training sessions, meetings, and conferences as required.
  • Evaluate and recommend market research data purchases to enhance marketing strategies.
  • Coordinate the production of regular and specialized market research reports for management review.
  • Ensure relevant market information is accurately communicated to the Marketing Research Department for further analysis.
  • Maintain expertise in marketing research trends and developments through ongoing professional engagement.
  • Provide actionable recommendations based on thorough analysis and findings.
  • Exercise independent judgment and discretion in significant matters.
  • Adhere to consistent attendance and be available for variable schedules, including nights and weekends as necessary.
Expectations for All Employees
  • Embrace our Operating Principles as guiding standards for your work.
  • Prioritize the customer experience by providing seamless digital interactions and fostering customer loyalty.
  • Be enthusiastic learners and advocates of our innovative technology and services.
  • Collaborate effectively as a team to achieve significant outcomes and remain open to new ideas.
  • Participate actively in the Net Promoter System to enhance employee and customer feedback.
  • Drive results and contribute to organizational growth.
  • Promote a culture of inclusion and diversity.
  • Act with integrity towards colleagues, customers, investors, and the community.
Disclaimer

This description outlines the general nature and level of work expected from employees in this role. It is not intended to be a comprehensive list of all duties, responsibilities, and qualifications.

Comcast offers competitive benefits to eligible employees, designed to support you during significant life events and in your daily life. For more information, please refer to our careers site.

Education Requirements

A Bachelor's Degree is preferred. However, Comcast may also consider candidates with a combination of relevant coursework and experience, or those with extensive professional experience in related fields.

Relevant Work Experience

5-7 years of experience in a related field is required.