Product Marketing Manager, North American Stores Marketing
3 weeks ago
Job Summary
We are seeking a Product Marketing Manager to drive a best-in-class customer experience and help drive sales and innovation across email and push campaigns in North America Stores (NAS).
Key Responsibilities
- Develop manual and semi-automated campaigns in support of seasonally relevant cross-category events.
- Partner with Creative, Tech, and Central Automated Marketing teams to drive best-in-class email and push campaigns for customers.
- Use email segmentation to send curated content to specific audiences.
- Track conversion rates and related revenue from campaigns.
- Conduct analysis on campaign performance and make necessary adjustments.
- Use performance insights to optimize for growth.
Requirements
- 4+ years of professional non-internship marketing experience.
- Experience using data and metrics to drive improvements.
- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).
- Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion.
- Experience managing and measuring marketing performance in various channels.
Preferred Qualifications
- Experience managing external partners to develop marketing programs.
- Experience presenting ideas to various levels of an organization to gain support for initiatives.
About Amazon
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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