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Creative Strategy Senior Manager

2 months ago


Lake Forest, Illinois, United States Grainger Full time

Work Environment:

Hybrid. As a prominent industrial distributor with a focus on North America, Japan, and the United Kingdom, we play a crucial role in keeping the world operational by catering to over 4.5 million clients globally through advanced technology and robust customer relationships.

With significant annual sales, we are committed to delivering value to our clients, nurturing a vibrant culture for our team members, and achieving strong financial outcomes.

Our inclusive workplace empowers you to learn, develop, and contribute meaningfully to the safety and efficiency of businesses.

We are in search of dedicated individuals to join our team as we strive to lead the industry into the future.


Position Overview:

The Senior Manager of Creative Marketing Strategy is responsible for shaping the overall aesthetic and emotional resonance of Grainger's marketing initiatives directed at customers.

This leader will activate customer goals through impactful marketing creativity that aligns with the brand, is free of errors, and performs exceptionally.

You will facilitate and empower all facets of the creative team
  • Design, Copy, Editorial, Video.
This role includes overseeing various integrated campaigns across multiple channels (Mass Media, Digital, Offline) to ensure the most effective creative solutions are deployed.

Your Responsibilities:
Establish a comprehensive creative vision while guiding and motivating a team focused on our Grainger customers and continuous enhancement. Lead the in-house creative team encompassing Design, Copy, Editorial, and Video while managing daily operations. Elevate creative output through strategic insights and the ability to convert data into compelling audience-focused experiences. Consistently inspire and foster the development of innovative creative strategies. Build relationships with marketing and leadership teams. Promote an environment of efficiency and error-free work across the team. Understand the financial aspects of our business and articulate the business rationale for key objectives. You will report to the Director of Brand, Creative, and GCAN Marketing.

Qualifications:

10+ years of professional experience, including 7-10 years in a managerial role leading teams in graphic design, copywriting, web design, photography, and videography.

A BA/BS/BFA is required (MA preferred) in advertising, marketing, communications, or a design-related field. Proven success in a large multi-channel organization or agency setting. Comprehensive knowledge of Adobe Systems and Creative Suite (AEM, Photoshop, InDesign, Illustrator, Dreamweaver, etc.).


Familiarity with CMS, email development, HTML, and CSS. Understanding of business-to-business marketing strategies. Extensive marketing copy and design skills for direct response print and digital media (email, catalog, direct response, publication, video, and website production), as well as events (e.g., tradeshows).


Compensation and Benefits:
Our benefits begin on day one, offering flexibility to meet the diverse needs of our team members. Highlights include:

Medical, dental, vision, life, and pet insurance plans, along with 6 complimentary therapy sessions each year to support emotional well-being. Paid time off (PTO) and 6 company holidays annually. A 6% company contribution to a 401(k) Retirement Savings Plan each pay period, with no match required. Employee discounts, tuition reimbursement, student loan refinancing, and free access to financial counseling and educational resources. Maternity support programs, nursing benefits, and up to 14 weeks of paid leave for birth parents, along with up to 4 weeks for non-birth parents. We are dedicated to equal employment opportunities, ensuring consideration for all applicants without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status.

We take pride in being an equal opportunity workplace.

We are committed to creating an inclusive, accessible environment, providing reasonable accommodations to individuals with disabilities during the application and hiring process, as well as throughout employment.

If you require reasonable accommodations during the application and selection process, please inform us so we can provide appropriate assistance.

Grainger is an Equal Opportunity / Affirmative Action employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.