Paid Media Coordinator
1 day ago
JPL is seeking a detail-oriented Paid Media Coordinator to assist in the development and execution of digital marketing campaigns. As a member of our Paid Media & Analytics team, you will work closely with experienced professionals to track, implement, and analyze digital media campaigns.
About the Role:
- Coordinate creative asset trafficking and assist in building and maintaining digital campaigns.
- Create media flow charts to visualize campaign progress.
- Actualize media spends and participate in monthly reconciliation reviews.
- Clean and format data for accurate reporting.
- Build and maintain dashboards with the analytics team.
- Generate UTM tracking codes for ad units.
- Monitor and review cross-channel campaign performance.
- Contribute to an assigned intern project.
Responsibilities:
- Assist in developing media flowcharts from approved media plans.
- Participate in monthly reconciliation reviews.
- Clean and format data for accurate reporting.
- Build and maintain dashboards with the analytics team.
- Generate UTM tracking codes for ad units.
- Monitor and review cross-channel campaign performance.
- Contribute to an assigned intern project.
Requirements:
- Ability to work 24-40 hours per week
- Located within traveling distance of our Harrisburg, PA facility and available to work onsite or remotely as needed
- Experience using Excel and/or Google Analytics
- Completion of college courses in analytics, digital marketing or other related subjects
- Hands-on experience with paid social platforms (Facebook, LinkedIn, Twitter, Snapchat and Pinterest)
Estimated Salary:$18-$22 per hour. This internship position is eligible for college credit.
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