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Chief Marketing Officer and Analytics Lead
2 months ago
At Obviously AI, we're revolutionizing the way businesses approach data science. Our mission is to empower companies with access to world-class, on-demand data science talent, enabling them to solve real business problems efficiently.
Job DescriptionWe're seeking a highly skilled and innovative Head of Marketing and Growth to join our team. As a key member of our leadership team, you will be responsible for developing and executing marketing strategies that drive user acquisition and revenue growth.
Key Responsibilities- Develop and implement data-driven marketing campaigns across various channels, including paid search, visual ads, content marketing, social media, and email.
- Collaborate with our data science team to leverage machine learning and AI to optimize marketing strategies and improve campaign performance.
- Build and maintain detailed analytics pipelines to track and analyze key performance metrics, providing actionable insights for ongoing optimization and improvement.
- Work closely with our sales team to develop and execute sales enablement strategies that drive revenue growth.
- Manage and lead a team of marketing professionals, providing guidance and support to ensure the success of our marketing initiatives.
- Bachelor's degree in Marketing, Business, or a related field.
- 4+ years of experience in marketing, with a proven track record of driving measurable results.
- Strong analytical and data-driven mindset, with experience using tools such as Google Analytics, Mixpanel, Amplitude, Hotjar, etc.
- Strong experience with running paid ads on Google Search, Google Display, Twitter, and LinkedIn Ads.
- Strong experience managing or working with contract workers across different time zones.
- Strong experience creating concise, clear briefs for writers, designers, and other team members.
- Experience with A/B testing, conversion rate optimization, and other growth-focused tactics.
- Strong written and verbal communication skills, with the ability to articulate complex ideas in a clear and concise manner.
- Familiarity with marketing automation tools such as Hubspot, Marketo, Zapier, etc.
- Excellent communication and presentation skills.
- Ability to easily explain complex ideas in simple layman language.
- Ability to think spontaneously on the spot.
- Great proficiency in English and ability to start and engage conversations.
- An autonomous, independent, and collaborative work ethic and style.
- Health Care Plan
- Paid Time Off (Vacation, Sick & Public Holidays)
- Work Equipment
- Stock Option Plan
- Training & Development