Associate Director, Campaign Management

12 hours ago


New York, New York, United States Influential Full time
Job Description

Influential is a leading player in the influencer marketing space, trusted by over 60% of the Fortune 500. We connect our clients with a network of over 3 million social media influencers, driving brand awareness and sales through seamless talent discovery, comprehensive brand safety, content creation, media, and measurement.

We are seeking an experienced Associate Director, Campaign Management to implement the day-to-day strategy and campaign execution for Fortune 500 clients. This role will lead the east coast campaign management team while supporting the development and execution of our top-tier influencer marketing campaigns.

The ideal candidate will have a strong understanding of the influencer marketing space, with experience managing multiple 6 to 7 figure projects at one time in a fast-paced environment. They will be responsible for building relationships with the influencer community across all social platforms, negotiating contracts, and overseeing content management across different brand campaigns.

The Associate Director will work closely with our Account Management and Creative teams to ensure client needs are being met. They will be accountable for the overall success of Influential's social campaigns, building and executing creator strategies specific to campaigns, refining current success metrics, and introducing new success metrics.

The successful candidate will have a strong network of managers/agents or influencer contacts, direct experience with on-site influencer activations, and a working knowledge of online performance tracking and brand measurement tools. They will be a self-starter who loves collaboration and is open to feedback, comfortable working independently as well as influencing cross-functional teams.

Responsibilities

  • Lead the east coast campaign management team
  • Develop and execute top-tier influencer marketing campaigns
  • Build relationships with the influencer community across all social platforms
  • Negotiate contracts and oversee content management
  • Work closely with Account Management and Creative teams
  • Accountable for the overall success of Influential's social campaigns
  • Build and execute creator strategies specific to campaigns
  • Refine current success metrics and introduce new success metrics

Requirements

  • 5-7 years of experience in a digital, advertising, or influencer marketing environment
  • Experience managing multiple 6 to 7 figure projects at one time
  • Strong understanding of the influencer marketing space
  • Strong network of managers/agents or influencer contacts
  • Direct experience with on-site influencer activations
  • Working knowledge of online performance tracking and brand measurement tools

What We Offer

  • Competitive compensation
  • Flexible time off with inclusive holiday benefits
  • Comprehensive medical, dental & vision insurance for employees
  • Fully vested 401(k) matching
  • Awesome collaborative work culture, diverse team, and more

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