Digital Communications Director

2 days ago


New York, New York, United States City of New York Full time
About the Role

The City of New York is seeking a highly skilled Digital Communications Director to lead the development and execution of high-impact digital communication strategies. This role will report directly to the Deputy Mayor for Communications and work closely with other members of the communications team and city agencies to advance the Mayor's goals and visibility.

Key Responsibilities
  • Develop and execute creative, sophisticated, and high-impact digital communications strategies and efforts that advance the Mayor's goals and visibility.
  • Develop strategies to use multimedia content, social media, SMS, website, and other digital media tactics to reach and engage a greater number of New Yorkers.
  • Incorporate digital media into all communications efforts to maximize the effectiveness and reach of key messages.
  • Develop a digital first strategy and culture for breaking news.
  • Establish aggressive short- and long-term digital goals, and work with the broader team to execute them.
  • Work with the Communications Director and communications staff on overall communications planning and implementation, including message development, strategic guidance, and coordination.
  • Work closely with the Creative Communications team to ensure generated content is widely seen.
  • Develop a digital community of allies that will be eager to share the administration's message.
Requirements

A baccalaureate degree from an accredited college in computer science, engineering, human computer interaction, interactive media, digital and graphics design, data visualization, communication or a related field, and four years of satisfactory full-time experience related to the area(s) required by the particular position and a specialization in a relevant technology, process, methodology and/or domain; or an associate degree from an accredited college in computer science, engineering, human computer interaction, interactive media, digital and graphics design, data visualization, communication or a related field, and six years of satisfactory full-time experience related to the area(s) required by the particular position and a specialization in a relevant technology, process, methodology and/or domain; or a baccalaureate degree from an accredited college, and eight years of satisfactory full-time experience related to the area(s) required by the particular position and a specialization in a relevant technology, process, methodology and/or domain; or education and/or experience which is equivalent to the above.

About the Office

The Mayor's Office of Communications leads the effort to inform, update, and engage New Yorkers about Mayor Eric Adams commitments to getting stuff done for all New Yorkers.



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