Digital Business Lead
4 weeks ago
We are seeking a highly skilled Digital Business Lead to join our team at T-Mobile. As a key member of our organization, you will be responsible for shaping the future state of digital through strategic vision and leadership.
This role requires a strong understanding of business dynamics, consumer needs, and a combination of analytical and leadership skills. You will oversee a portfolio of digital products, ensuring alignment between customer value and business objectives, with accountability for performance outcomes.
Collaboration with cross-functional teams is key to developing and managing an investment roadmap, advocating for initiatives that yield positive financial and operational results.
The role involves in-depth expertise in consumer behavior, digital data analysis, and prioritizing digital experiences to drive growth or cost efficiency.
Additionally, strong communication skills, including executive storytelling, are crucial to demonstrate the value of digital investments in supporting the company's digital-first strategy.
Key Responsibilities- Use exceptional quantitative and qualitative analytical skills to identify target customer(s) and evaluate end-to-end customer experience and gaps across multiple channels and customer touch points
- Develop the overall digital strategy, the overarching business plan, and KPIs, including the inputs and validation of key inputs to the business plan: product, experience, and roadmaps to achieve overarching business goals
- Responsible for investment analysis through the development and ownership of business cases, opportunity analysis including ROI, NPV, CLV and target setting
- Be a Business owner and Customer Champion in advocating for Digital experience build out and gain alignment from collaborators and partner teams through effective communication and relationship management
- Develops strong partnership with business, internal/external partners and Leadership to understand current omni-channel customer experiences, identifies areas of investment and opportunity
- Ability to craft a Sr. executive level narrative, presentation
- Analyze competitive market intelligence to improve business outcomes
- Conceptualize on new and innovative reporting mechanisms to gain insights for optimization in an agile environment
- Accountable for ongoing opportunity assessment, investment decisions and budget management of a portion of the digital portfolio
- Bachelor's Degree or equivalent experience Business, Marketing or related field
- Master's/Advanced Degree would be a bonus
- 7+ yrs Product Marketing experience
- Previous experience in hands on technical role will be beneficial in this role
We offer a competitive base salary and compensation package, as well as multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches.
Our Total Rewards Package ensures that employees get the same big love we give our customers.
As a member of our team, you will enjoy multiple benefits, including medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays, paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance.
We also offer mobile service & home internet discounts, pet insurance, and access to commuter and transit programs.
At T-Mobile, we believe in the importance of work-life balance and offer a range of benefits to support our employees' well-being.
We are committed to creating a diverse and inclusive workplace where everyone feels valued and respected.
Join us and be part of a team that is passionate about delivering exceptional customer experiences and driving business growth.
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