Strategic Marketing Director
3 weeks ago
CE Learning Systems, LLC is dedicated to delivering high-quality learning experiences through innovative software and educational platforms. Our mission is to support professional growth so that our clients can make a greater impact in the lives of others.
About the RoleWe are seeking a highly skilled Strategic Marketing Director to lead our marketing efforts for ImpactCE, a dynamic new brand launching soon. As a key member of our team, you will be responsible for developing and executing comprehensive annual marketing strategies to achieve organizational goals.
The ideal candidate will have experience in e-commerce, digital marketing, and cross-brand coordination, with a proven ability to deliver innovative campaigns that achieve measurable business objectives. This is a 100% remote position open to US residents only.
Main Responsibilities- Strategic Planning & Execution:
- Design, implement, and manage comprehensive annual marketing strategies to achieve organizational goals.
- Collaborate with cross-functional teams to align marketing initiatives with business priorities.
- Digital Marketing & Ecommerce:
- Oversee multi-channel digital marketing campaigns, including email, social media, and SEO, to drive online engagement and sales.
- Analyze market trends, customer behaviors, and competitor activities to identify growth opportunities and improve brand positioning.
- Performance Measurement:
- Monitor and report on the effectiveness of marketing efforts using data-driven insights and key performance indicators (KPIs).
- Administer marketing operations, allocating resources effectively to maximize ROI.
- Innovation & Market Awareness:
- Stay up-to-date with industry trends, emerging technologies, and best practices in ecommerce and digital marketing.
- Recommend and implement innovative solutions to strengthen the competitive positioning of the brand.
- A bachelor's degree or higher in Marketing, Business Administration, or a related field.
- At least 3 years of marketing experience, with strong emphasis on e-commerce or digital marketing initiatives.
- Proficiency in digital marketing tools and platforms, such as Google Analytics, AdWords, Facebook Ads Manager, and email marketing software.
- Exceptional written and verbal communication skills, with the ability to articulate complex ideas clearly and effectively.
- Native or near-native fluency in English.
- Familiarity with design tools, such as Canva or Adobe, is a plus.
- Experience working within the behavioral health, healthcare, or related industries is also an asset.
We offer a competitive salary range of $80,000 - $90,000 per year, depending on experience. Additionally, we provide:
- 21 days paid time off + 7 paid holidays per year.
- Medical coverage for employee and family, 100% employer-paid.
- Annual office stipend.
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