Strategic Marketing Director

3 weeks ago


Fort Myers, Florida, United States CE Learning Systems, LLC Full time

CE Learning Systems, LLC is dedicated to delivering high-quality learning experiences through innovative software and educational platforms. Our mission is to support professional growth so that our clients can make a greater impact in the lives of others.

About the Role

We are seeking a highly skilled Strategic Marketing Director to lead our marketing efforts for ImpactCE, a dynamic new brand launching soon. As a key member of our team, you will be responsible for developing and executing comprehensive annual marketing strategies to achieve organizational goals.

The ideal candidate will have experience in e-commerce, digital marketing, and cross-brand coordination, with a proven ability to deliver innovative campaigns that achieve measurable business objectives. This is a 100% remote position open to US residents only.

Main Responsibilities
  • Strategic Planning & Execution:
    • Design, implement, and manage comprehensive annual marketing strategies to achieve organizational goals.
    • Collaborate with cross-functional teams to align marketing initiatives with business priorities.
  • Digital Marketing & Ecommerce:
    • Oversee multi-channel digital marketing campaigns, including email, social media, and SEO, to drive online engagement and sales.
    • Analyze market trends, customer behaviors, and competitor activities to identify growth opportunities and improve brand positioning.
  • Performance Measurement:
    • Monitor and report on the effectiveness of marketing efforts using data-driven insights and key performance indicators (KPIs).
    • Administer marketing operations, allocating resources effectively to maximize ROI.
  • Innovation & Market Awareness:
    • Stay up-to-date with industry trends, emerging technologies, and best practices in ecommerce and digital marketing.
    • Recommend and implement innovative solutions to strengthen the competitive positioning of the brand.
Requirements
  • A bachelor's degree or higher in Marketing, Business Administration, or a related field.
  • At least 3 years of marketing experience, with strong emphasis on e-commerce or digital marketing initiatives.
  • Proficiency in digital marketing tools and platforms, such as Google Analytics, AdWords, Facebook Ads Manager, and email marketing software.
  • Exceptional written and verbal communication skills, with the ability to articulate complex ideas clearly and effectively.
  • Native or near-native fluency in English.
Preferred Skills
  • Familiarity with design tools, such as Canva or Adobe, is a plus.
  • Experience working within the behavioral health, healthcare, or related industries is also an asset.
Compensation & Benefits

We offer a competitive salary range of $80,000 - $90,000 per year, depending on experience. Additionally, we provide:

  • 21 days paid time off + 7 paid holidays per year.
  • Medical coverage for employee and family, 100% employer-paid.
  • Annual office stipend.


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