Associate Trade Marketing Manager

1 week ago

Boston, Massachusetts, United States The LEGO Group Full time
Job Description

We are seeking a highly skilled Associate Trade Marketing Manager to join our team in the US market. As a key member of our Trade Marketing team, you will play a crucial role in delivering world-class retail marketing programs that reach and engage shoppers with compelling LEGO-branded programs.

Key Responsibilities
  • Support the execution of marketing plans alongside a team of trade marketers to deliver successful omnichannel retail shopping experiences, driving achievement of retailer and LEGO Group objectives.
  • Assist in retail marketing program development, including briefing in-store and ecommerce campaigns, and collaboration with creative and media agencies to move to execution.
  • Support day-to-day needs across the trade marketing team, inclusive of tasks to enable execution of retail marketing programs, such as retailer/media/merchandiser/store communication, installation instructions, kitting of programs, shipping details/tracking, call center communication, and troubleshooting any challenges that arise.
  • Gather and organize insights and data to inform retail marketing program development.
  • Responsible for accurate and timely management of Trade Marketing budgets in internal management systems.
  • Support processes for month-end close and year-end close for US retail activation and eCommerce display budgets.
  • Select ownership of specific key account program sell-in to the retailer and development with account retail marketing teams.
  • Accountable for flexing independently across account responsibilities.
  • Establish strong working relationships with Retailers, Media, Sales Teams, Merchandising Team, Brand Management, and key account organizations for effective program execution.
Requirements
  • Minimum 2 years of experience in consumer products marketing in a retail context; experience with kids and family brands preferred.
  • 1+ years experience in developing omnichannel shopper marketing campaigns, including planning and execution of in-store campaign elements.
  • Demonstrated detail orientation with experience in successful time management, budget management, project management, and marketing logistics.
  • Experience working with large US retailers and their operational processes preferred.
  • Effective relationship builder who can collaborate across functions and business units.
  • Effective presentation and writing skills with the ability to convey a compelling and concise message, and to engage and inspire colleagues.
  • Experience with managing processes through tools like Microsoft Excel preferred.
  • Experience working with marketing or creative agencies a plus
What We Offer
  • A competitive salary range of $78,800 - $118,300 USD, based on anticipated responsibilities, market benchmarks, and organizational constraints.
  • A comprehensive remuneration package, inclusive of benefits, will be communicated upon finalization of the employment offer.
  • A hybrid work policy, with an average of 3 days per week in the office, to support work-life balance and flexibility.
  • A dynamic and inclusive culture of play, where everyone feels safe, valued, and they belong.

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