Marketing Manager

2 weeks ago


Philadelphia, Pennsylvania, United States InsideHigherEd Full time
Job Title: Marketing Manager

We are seeking a highly skilled Marketing Manager to join our team at the University of Pennsylvania. As a Marketing Manager, you will be responsible for overseeing the development and implementation of marketing campaigns to promote our events and programs.

Key Responsibilities:
  • Develop and execute marketing strategies to increase brand awareness and drive ticket sales
  • Manage and maintain social media presence, including creating and scheduling posts, responding to comments and messages, and analyzing engagement metrics
  • Collaborate with cross-functional teams to develop and implement marketing campaigns, including email marketing, direct mail, and print advertising
  • Manage and maintain the marketing budget, including tracking expenses and analyzing ROI
  • Develop and maintain relationships with vendors and partners to ensure timely and cost-effective delivery of marketing materials
  • Stay up-to-date on industry trends and best practices in marketing and apply this knowledge to improve marketing efforts
Requirements:
  • Bachelor's degree in Marketing or related field
  • Minimum 2 years of experience in marketing, preferably in the performing arts industry
  • Strong understanding of marketing principles and practices, including social media marketing, email marketing, and event marketing
  • Excellent communication and project management skills
  • Ability to work independently and as part of a team
What We Offer:
  • Competitive salary and benefits package
  • Opportunity to work with a dynamic and innovative team
  • Professional development opportunities
  • Flexible work arrangements

Please visit our website to learn more about this opportunity and to apply.


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