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Visual Communication Specialist
2 months ago
The Visual Communication Specialist plays a crucial role in crafting captivating and visually stunning marketing materials that resonate with the brand's ethos and promotional strategies. This position demands a highly imaginative professional with a robust design background, meticulous attention to detail, and a fervor for the fashion industry.
Key Responsibilities:
Design and Creation:
- Collaborate with the Junior Art Director to design and produce exceptional visuals for a diverse range of marketing materials, such as social media graphics, website banners, email campaigns, digital advertisements, lookbooks, and packaging.
- Ensure all creative outputs align with the brand's visual standards and guidelines, preserving uniformity across all marketing platforms.
Team Collaboration:
- Engage closely with the creative marketing team, including copywriters, photographers, and digital marketers, to ensure a cohesive and integrated approach to marketing campaigns.
- Incorporate feedback from the Senior Director, Junior Art Director, and other stakeholders to enhance and refine design work.
Project Coordination:
- Manage multiple design projects concurrently, ensuring timely completion and adherence to deadlines.
- Organize and maintain a comprehensive library of design assets, including templates, graphics, and brand imagery, for efficient access and utilization by the marketing team.
- Review and proofread all design materials to guarantee accuracy and quality prior to final production.
Digital Marketing Assistance:
- Develop visually compelling content for various social media platforms.
- Create attractive email templates and graphics to bolster email marketing initiatives.
- Collaborate with the web development team to ensure the website's visual components are consistent with the brand's identity and enhance user experience.
Qualifications:
- Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related discipline.
- A minimum of 3-5 years of experience in graphic design, ideally within the fashion sector or a related field.
- A strong portfolio demonstrating a variety of design projects, encompassing both digital and print materials.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- A solid understanding of design principles, typography, color theory, and layout.
- Excellent communication and interpersonal abilities.
- Capability to thrive in a fast-paced environment while managing multiple projects simultaneously.
- Detail-oriented with a keen eye for aesthetics and visual composition.
Working Conditions:
- This role may involve occasional travel for photo shoots, industry events, and meetings with external partners.
- The position is hybrid, requiring a minimum of 2 in-office days per week and may involve work in various settings depending on creative tasks.
Benefits:
- Medical Coverage
- Vision Insurance
- Dental Insurance
- Employee Discounts
- Paid Time Off
- Paid Holidays