Marketing Director

3 days ago


Philadelphia, Pennsylvania, United States Hindu American Foundation Full time
About the Role

The Hindu American Foundation (HAF) is seeking an experienced Associate Director of Marketing to join our team. As a key member of our marketing team, you will be responsible for developing and implementing effective marketing strategies to promote our products, services, and events, as well as soliciting donations from our supporter base.

Key Responsibilities
  • Develop and execute marketing campaigns to engage our supporter base and promote our work
  • Collaborate with the marketing team to create and distribute marketing materials, including emails, social media posts, and print materials
  • Manage our email marketing platform and create and send targeted email campaigns to our supporter base
  • Work with the events team to promote and manage events, including virtual and in-person events
  • Develop and maintain relationships with internal and external stakeholders to promote our work and build partnerships
  • Monitor and analyze email metrics to inform marketing strategies and optimize campaign performance
Requirements
  • Bachelor's degree in marketing, communications, or a related field
  • 2-3 years of experience in marketing or a related field, preferably in a non-profit or mission-driven organization
  • Strong knowledge of marketing principles and practices, including email marketing and social media marketing
  • Excellent written and verbal communication skills, with the ability to communicate effectively with diverse stakeholders
  • Technical fluency with marketing automation platforms, email marketing software, and social media management tools
Preferred Qualifications
  • Experience with Salesforce and Pardot
  • Experience with email design tools, such as BeePro
Work Environment and Physical Requirements

This role requires the ability to work in a fast-paced environment, with a focus on meeting deadlines and delivering high-quality results. The successful candidate will be able to work independently and as part of a team, with a strong attention to detail and excellent communication skills.


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