Global Marketing Director

2 days ago


Elkton, Maryland, United States W. L. Gore & Associates Full time
About the Role

We are seeking a seasoned Global Marketing Leader to champion our Electronics Team's go-to-market segment strategy and execution. As a key commercial voice and member of the Electronics Business Unit leadership team, you will partner with cross-functional teams to drive customer engagement, business development, and sales through strategic planning and execution.

This role offers a unique opportunity to work in a dynamic and innovative environment, collaborating with global teams to develop and execute winning business strategies. You will be responsible for leading regional strategic marketing associates, adapting global strategies to regional needs, and building innovation pipelines to maximize growth and value for the business unit.

Responsibilities
  • Partner with business teams to define market strategy and win based on market opportunities and Gore capabilities
  • Lead customer segmentation, incorporating input from product specialists and functional leaders, to prioritize target customer groups for effective plan execution
  • Develop relationships with key customer roles and opinion leaders, as well as deep customer understanding through frequent voice-of-customer engagement
  • Monitor competitive activities and contribute to segment competitive intelligence
  • Track industry and competitor roadmaps to identify and validate growth opportunities for Gore
Requirements
  • Bachelor's degree or equivalent
  • Minimum of 10 years of successful strategic marketing experience in leading B2B multinational companies
  • Experience working in electronics or related markets with specialty materials/components
  • Experience driving go-to-market strategy in different business models and channels
  • Experience developing and executing strategic plans as a member of a multidiscipline business leadership team
  • Demonstrated experience in leading, coaching, and developing talent
  • Demonstrated financial acumen
  • Track-record of effectively working in and developing global teams
  • Ability to effectively network and influence with customers, value chain partners, and key opinion leaders
  • Ability to travel up to 30%
What We Offer

We provide a comprehensive and competitive total rewards program that supports your everyday and helps you build your tomorrow. Our benefits offer choice and flexibility, promoting overall well-being. We also offer a distinctive Associate Stock Ownership Plan and potential opportunities for profit-sharing.

We believe in the strength of a diverse and inclusive workplace, where diverse perspectives, ideas, and experiences uncover new possibilities and make a greater impact in the world. We are proud of our Associates for building on our rich history of innovation, upholding our values, and supporting an inclusive work environment where we treat each other and our external partners with fairness, dignity, and respect.



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