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Top Automotive Sales Representative

1 month ago


Wilbraham, Massachusetts, United States The Lia Group Full time

About Us

The Lia Auto Group is one of the top 100 automotive groups in the country, with a rich history spanning over 40 years. Established in 1977 by Bill Lia Sr., the group has grown to include 21 dealerships across New York, Connecticut, and Massachusetts.

We offer a variety of manufacturers, including Honda, Toyota, Hyundai, Nissan, Infiniti, Volkswagen, and Chrysler Jeep Dodge Ram (CJDR). Our team of over 1,500 dedicated staff members has delivered quality products and exceptional consumer experiences for decades.

Our success has led to the expansion of our services, including rental and full-body repair services at the Lia Collision Center in Colonie, NY. We also provide various commercial properties, such as the Hamilton Square shopping center in Guilderland, NY.

Job Description

As a Salesperson at Lia Toyota Wilbraham, you will be responsible for delivering an exceptional customer experience while meeting or exceeding sales targets. This role requires strong communication skills, product knowledge, and a passion for helping customers find their perfect vehicle.

Responsibilities

  • Approach, greet, and offer assistance to customers who enter the dealership lot or showroom.
  • Qualify customers by understanding their requirements and interests and using this information to determine the best vehicle and options to fit their needs.
  • Demonstrate and perform 'walk-around' by successfully explaining features, safety, characteristics; perform test-drives and explain warranties, safety ratings, and fuel mileage.
  • Overcome objections in a highly efficient manner to close deals; negotiate and ask for deals, complete pre-sale documents, work with customer's insurance companies.
  • Set realistic expectations with customer and guide them throughout the entire vehicle purchasing process.
  • Develop strong rapport with new and repeat customers to ensure repeat business and referrals; suggesting trade-ins, responding quickly to customer inquiries, recommending various sales campaigns.

Requirements and Qualifications

  • Punctual and reliable.
  • Superior customer service skills.
  • Willing to work evenings and weekends.
  • Ability to respond well to direction and suggestions of management.
  • Ability and desire to achieve individual and department goals.
  • Comfortable speaking with customers over the phone, via email and text, and face-to-face.
  • Ability to negotiate in accordance with trained method.
  • Must have a clean and valid driver's license.

Benefits

  • Medical, Dental, and Vision coverage.
  • 401K Plan with Employer Match.
  • Continued education, manufacturer hands-on and web-based training.