Digital Experience Web Designer
4 weeks ago
We are seeking a highly skilled Digital Experience Web Designer to join our team at Carolina Biological Supply Company. As a key member of our digital team, you will be responsible for developing and maintaining creative visual assets that live on our websites.
Key Responsibilities- Design, develop, and maintain web graphics and related web content on all company websites
- Support the design and development of custom landing pages, static pages, and Teacher Resource assets
- Support visual design needs for our search engine marketing and affiliate programs
- Design compelling visual marketing and merchandising components that are used throughout the website to drive visitors to key conversion points
- Utilize content management systems to build rulesets for time-based and personalized marketing initiatives
- Maintain Carolina brand standards to assure that the aesthetic elements of the website and digital marketing match our standards and conform to online best-practices
- Design and maintain microsites that support specific product lines, lead-generation and customer acquisition
- Support the Customer Team on other projects as needed
- Bachelor's Degree required with an emphasis in graphic/web design
- At least 4-6 years of web design experience, ideally for a consumer or B2B eCommerce website
- Experience with XHTML, CSS, and some JavaScript required
- Experience using code development tools such as Dreamweaver, Sublime, Notepad++, or comparable software
- Knowledgeable of web design standards, responsive web design, cross-browser compatibility, and website accessibility guidelines
- Knowledgeable of Search Engine Optimization best-practices and related visual design practices
- Experience with online content management systems and related processes a plus
- High attention to detail, open-minded, and creative
- Problem-solving & Communication skills
- Ability to work in a team environment as well as independently with little supervision
- Open to taking on new challenges
- Proactively keeps up with changes in design practices, standards, and software
- Able to network and create strong relationships across functional areas of the business
- Not afraid to propose new ideas to drive revenue
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