Group Product Manager, TMTT US Downstream Marketing

4 days ago

Irvine, California, United States Edwards Lifesciences Full time
Job Summary

Edwards Lifesciences is seeking a highly skilled Group Product Manager to lead the development and execution of comprehensive marketing plans for our Transcatheter Mitral and Tricuspid Therapies (TMTT) business unit. This is an exciting opportunity for a marketing and strategy professional with prior medical device experience to join a growing team that is boldly designing transcatheter mitral and tricuspid therapies from the ground up.

Key Responsibilities
  • Develop and lead in the execution of annual product marketing plans to effectively market Edwards existing products to constituents including Edwards's sales representatives, clinicians, and hospital administrators.
  • Build relationships with key opinion leaders (KOL) to inform product launch plans and understand the current market environment and competition.
  • Develop marketing messages based on regional strategies, knowledge of current literature, current competitive environment, and regulatory/legal requirements for multiple major product launches or programs and initiatives.
  • Develop product materials and programs that support product launch and commercialization strategies for multiple major product launches or programs and initiatives.
  • Lead major projects for the Congress Management process.
  • Drive marketing collateral/labeling through all relevant legal and regulatory approval processes through collaboration with relevant cross-functional stakeholders for multiple major product launches or programs and initiatives.
  • Develop IFU and patient brochures required for regional product approvals for major product launches or programs and initiatives.
  • Lead the execution of multiple major product launches or programs and initiatives in collaboration with regional partners as appropriate, including Salesforce readiness.
  • Define and build a body of clinical and economic evidence that supports the regional value proposition.
  • Manage budgets related to product line, campaigns, and projects.
  • Analyze clinical and market data to assess regional impact of potential product launches.
  • Lead significant process or corporate initiatives that impact and bring value to the marketing organization.
Requirements
  • Bachelor's Degree or Equivalent in a related field.
  • Minimum 10 years of previous related experience working in marketing or the healthcare industry, or Master's Degree or equivalent with 8 years of experience.
Preferred Qualifications
  • Proven successful project management skills.
  • Proven expertise in Microsoft Office Suite.
  • Excellent documentation and communication skills, as well as interpersonal relationship skills, including negotiating and relationship management skills, with the ability to drive achievement of objectives.
  • Recognized as an expert in own area with specialized depth within the organization.
  • Expert understanding of related aspects of marketing concepts and principles.
  • Extensive understanding of broad market research designs, develops market research programs, coordinating with the global VOC manager, and demonstrates an in-depth understanding of commercial goals behind research.
  • Ability to forecast product lines for short-term and long-term accuracy based on market development, sales trends, competition, and changing market dynamics.
  • Ability to assess and understand market share, pricing, ASPs, competitive dynamics.
  • Possess strong clinical knowledge, experience, and knowledge of the clinical areas where Edwards' products are used or intended to be used, understand the purchasing process and challenges for product adoption in complex healthcare networks.
  • Strict attention to detail.
  • Ability to interact professionally with all organizational levels and proactively escalate issues to appropriate levels of management in the organization.
  • Ability to manage competing priorities in a fast-paced environment.
  • Represents leadership on projects within a specific working closely with cross-functional team, marketing peers, and leaders, and managing needs and messaging to upper management.
  • Consult in project setting within specific marketing area.
  • Adhere to all company rules and requirements (e.g., pandemic protocols, Environmental Health & Safety rules) and take adequate control measures in preventing injuries to themselves and others as well as to the protection of environment and prevention of pollution under their span of influence/control.
What We Offer

Aligning our overall business objectives with performance, we offer competitive salaries, performance-based incentives, and a wide variety of benefits programs to address the diverse individual needs of our employees and their families.

For California, the base pay range for this position is $138,000 to $196,000 (highly experienced).

The pay for the successful candidate will depend on various factors (e.g., qualifications, education, prior experience). Applications will be accepted while this position is posted on our Careers website.

Edwards is an Equal Opportunity/Affirmative Action employer, including protected Veterans and individuals with disabilities.

COVID Vaccination Requirement

Edwards is committed to protecting our vulnerable patients and the healthcare providers who are treating them. As such, all patient-facing and in-hospital positions require COVID-19 vaccination. If hired into a covered role, as a condition of employment, you will be required to submit proof that you have been vaccinated for COVID-19, unless you request and are granted a medical or religious accommodation for exemption from the vaccination requirement. This vaccination requirement does not apply in locations where it is prohibited by law to impose vaccination.

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