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Travel Public Relations Account Manager
2 months ago
Key Responsibilities:
- Act as the primary point of contact for clients, collaborating with senior leadership to manage timelines and budgets effectively, establishing yourself as the client's trusted advisor.
- Oversee the daily implementation of targeted public relations initiatives and campaigns.
- Develop and execute a proactive media relations strategy to achieve earned media coverage for clients.
- Mentor and guide junior team members, fostering their professional growth.
- Stay informed on industry trends and news opportunities to enhance client media exposure.
- Craft comprehensive public relations strategy documents that integrate earned, owned, and paid media tactics, objectives, and pitching strategies.
- Organize and facilitate press trips and events on behalf of clients.
- Proactively identify and resolve potential challenges during program execution.
- Build and maintain strong media relationships to ensure effective communication on behalf of clients.
- Identify new business opportunities, contribute to proposals, and participate in presentations.
Qualifications:
- Minimum of 5 years of experience in a public relations agency, particularly with travel and consumer brands.
- A Bachelor's degree in communications, public relations, or marketing is advantageous but not mandatory.
- Prior experience with luxury brands is highly desirable.
- Proven success in managing external programs, including media relations, social media, and thought leadership initiatives.
- Strong connections with leading mainstream media outlets across business, lifestyle, consumer, travel, and podcast sectors.
- Demonstrated ability to secure media coverage for clients in national travel, hospitality, and lifestyle publications, along with established relationships with relevant media contacts and influencers.
- Excellent project management, problem-solving, and organizational skills.
- Strong verbal and written communication skills, including proficiency in editing.
- Familiarity with tools such as Meltwater, Cision, Muckrack, Creator IQ, and Infegy is a plus.
Benefits:
- Generous time-off policy, including additional summer leave and early closure on select Fridays.
- Access to company accommodations in upstate NY.
- Wellness subsidy to support employee health.
- Flexible hybrid work-from-home model.
- Complimentary weekly breakfasts and monthly lunches provided by the company.
Compensation: The salary range for this position is $75,000 – $90,000 annually, based on experience and location.