Marketing Director

2 months ago


Queens, New York, United States Eisai Full time
Director, HCP Marketing Job Description

Eisai is a leading pharmaceutical company dedicated to improving the lives of patients and their families. We are seeking a highly motivated and experienced Director, HCP Marketing to join our team.

Job Summary

The Director, HCP Marketing will be responsible for developing and implementing strategic marketing programs for the professional/HCP customer segment. This includes creating communication goals and customer experiences aligned to relevant business objectives for the product.

Key Responsibilities
  • Design, implement, and evaluate marketing plans to achieve business objectives.
  • Lead management and stakeholder reviews of plans to ensure alignment and progress.
  • Monitor performance progress and implement changes to programs as needed.
  • Analyze market data to identify key segment drivers, growth opportunities, and business threats.
  • Manage relationships with co-promotion partners, agencies, and internal business partners.
  • Ensure regulatory and legal requirements are met.
Requirements
  • BS or BA required; MBA preferred.
  • Minimum of 12 years' experience in pharmaceutical/healthcare field, with at least 7 years in brand marketing or managed markets, including omnichannel marketing.
  • Demonstrated leadership skills.
  • Demonstrated analytical and problem-solving skills, with excellent written and verbal communication skills.
  • Financial/budgetary and project management experience.
  • Travel estimated at 20% of time, including some weekend travel.
About Eisai

Eisai is a growing pharmaceutical company that is breaking through in neurology and oncology, with a strong emphasis on research and development. We are committed to improving the lives of patients and their families through innovative medicines and therapies.



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