Social Media Content Creator

4 weeks ago


Atlanta, Georgia, United States RELIANCE WORLDWIDE Full time
Job Description

At RELIANCE WORLDWIDE, we are seeking a highly skilled Social Media Specialist to join our Americas marketing team. This individual will be responsible for developing and executing a social media and YouTube strategy to meet marketing and business goals.

Key Responsibilities:

  • Develop and execute a social media and YouTube strategy to meet marketing and business goals.
  • Manage and create engaging video-first content that is tailored for various platforms, including YouTube, Facebook, Instagram, TikTok, and LinkedIn.
  • Monitor and analyze performance metrics, making adjustments as needed to optimize engagement and growth.
  • Monitor, manage, and nurture our online community by responding to followers, managing online discussions, and proactively engaging with brand advocates.
  • Stay up-to-date on the latest social media trends, industry trends, and competitor activity, using those insights to make recommendations and improvements to our social media and YouTube presence.
  • Manage and support the production, shooting, and editing process alongside our video agency partner.
  • Assist with identifying and managing influencer relationships.
  • Be able to quickly learn and become knowledgeable on RWC products and the plumbing industry.
  • Collaborate with Product Management and Engineering departments to stay updated on products and features, as well as become knowledgeable on RWC products and the plumbing industry.

Requirements:

  • Bachelor's degree in marketing, communications, or a related field is preferred.
  • 1-3 years of experience - agency experience is a plus.
  • Highly proficient in social media channels, including but not limited to: YouTube, Facebook, Instagram, TikTok, and LinkedIn.
  • Experience shooting and editing short-form videos.
  • Basic knowledge of Adobe Photoshop. Adobe Premiere Pro experience a plus.
  • Ability to communicate complex topics into easy-to-understand content.
  • Proficient in Microsoft Office: Word, Excel, PowerPoint.
  • Strong communication skills, both written and verbal.
  • Self-motivated with a strong work ethic.
  • Ability to effectively collaborate with other departments to achieve business goals.


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