Marketing Assistant Manager

3 hours ago

San Francisco, California, United States THG Corporation Full time
About THG Corporation

We're a global technology group that specializes in taking brands direct to consumers. Our portfolio includes leading brands and sites such as Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all powered by our fully integrated digital commerce ecosystem, THG Ingenuity.

We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realize our vision and maintain our leadership in a rapidly evolving global industry.

Life at Biossance | THG Beauty

Biossance was born when our scientists invented a skin-identical hydrating molecule - squalane - that's made from sustainable fermented sugarcane. Creating the world's most incredible and powerful moisturizer led to creating the world's most powerful skincare formulas.

We use first-of-its-kind proprietary fermentation technology to biodesign new, high-performing ingredients. Our research and development teams are leading the way to a healthier planet with our exceptional clean chemistry.

Why be an Assistant Manager, Brand Marketing at THG - Biossance?

The Biossance team is looking for a detail-oriented Assistant Manager, Brand Marketing to join the Global Marketing team.

This integral role will collaborate with cross-functional teams to develop and drive effective 360 campaigns, marketing initiatives, and marketing assets. With knowledge of the beauty industry, you'll support in the creative ideation and execution of launch plans, always-on seeding, and strategic brand moments across all channels with the goal of solidifying Biossance as a results-driven, forward-thinking, purpose-led brand.

Key Responsibilities:
  • Support all aspects of brand management and the execution of marketing programs from concept to go-to-market strategies, including briefing, seeding, influencer relations, content, and collateral.
  • Help guide decision making on partnerships, social strategies, and events by leveraging data, consumer insights, and product expertise.
  • Evaluate analytics to extract key insights to optimize brand positioning, target new audiences, and develop fresh marketing campaigns with specific KPIs across channels.
  • Execute, track, and manage project timelines and budget/expenses in detail with cross-functional partners.
  • Manage Global NA Marketing Calendar in partnership with cross-functional leads to ensure all teams have a source of truth to refer to for key programming dates and priorities across retailers.
  • Support relationships with external PR agencies to ensure consistent and timely execution of programs inclusive of managing all asset packages for new launches and core programs.
  • Manage Sampling programs across influencers, editors, mailers, one-off programs, and for PDP ratings & reviews.
  • In partnership with the Senior Director of Brand Marketing, Senior Manager of Retail Marketing, and Social Media Manager, Influencer Manager to develop product education toolkits and content briefs to produce engaging content.
  • Support brand values, pillars, sustainability, and ocean conservation initiatives in partnership with Sr. Director of Global Brand Marketing and brand partner Oceana.
Requirements:
  • 3-5+ years experience in brand marketing, preferably in beauty and/or retail.
  • Attention to detail and ability to project manage and multitask in a deadline-driven environment.
  • Effective communicator who is able to clearly and concisely articulate ideas and campaigns.
  • Strong analytical skills and understanding of the media landscape.
  • Knowledge and deep interest in cultural relevance and social trends.
  • Thrives in an ever-changing, fast-paced environment without losing sight of the customer experience.
  • Highly organized with ability to and execute large campaigns/projects from start to finish.

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