Category Manager Kroger

5 days ago


Union, Kentucky, United States Campbell Soup Company Full time
Job Title: Category Manager Kroger

Join Campbell Snacks as a Category Manager Kroger and accelerate strategic and tactical thought leadership at Kroger. As a key member of the Campbell Snacks Category Management Team, you will be responsible for delivering team growth objectives, partnering on category reviews, monthly performance tracking, and serving as a trusted advisor for Kroger.

Key Responsibilities:
  • Develop collaborative relationships with retail partners and be viewed as a trusted resource for category insights and objective growth opportunities.
  • Advise Kroger on category and shopper-centric opportunities to grow market share.
  • Develop category strategy and assist customers with integrated category strategy development.
  • Provide strategic and tactical recommendations on Distribution, Shelving, Merchandising, and Pricing (DSMP) goals to improve overall category performance.
  • Responsible for developing customer-specific presentations with relevant consumer insights, competitive responses, and new item/category selling strategies.
  • Lead and participate in preparation of line reviews and recurring customer category reviews, JBP plans, and Top to Top meetings.
  • Lead comprehensive understanding of plan-o-gram insights and assortment to help identify and drive strategic sales opportunities and customer growth objectives.
  • Owner of Kroger TDP forecasting.
  • Develop strong working relationships with category leadership, buyers, and cross-functional departments.
Job Complexity:
  • The Category Manager Kroger will collaborate with buyers, insights teams, and senior leaders to drive strategic category direction. This role requires professionalism, executive presence, and the ability to balance Customer/Campbells responsibilities.
  • Ability to lead the local category management team, building individual skills and knowledge of both Kroger and Campbell Snacks.
  • Works with cross-functional groups including the retailer, internal customer team(s), and World HQ resources.
Requirements:
  • Bachelor's Degree required.
  • 4+ years' experience in Category Management or data analytics role in the CPG industry.
  • 84.51 Stratum/OnDemand (Proficiency required).
  • IRI and/or Nielsen syndicated data experience required (Proficiency required).
  • Excel & PowerPoint expertise (Proficiency required).
  • JDA Space Planning (JDA) software (Proficiency required).
Preferred Knowledge, Skills, and Abilities:
  • Category, Loyalty, & Shopper Knowledge.
  • Ability to develop a compelling story with data.
  • High degree of self-motivation and discipline.
  • Exceptional organization and communication skills (both written & verbal).
  • Excel at math, analytics, and problem-solving.
  • Ability to work with a wide variety of individuals within the organization and maintain regular contact with all stakeholders.
  • Team-oriented with the ability to work independently.
  • Initiative and ability to work with various individuals and groups inside and outside the company progressing towards a common goal.
Working Conditions:
  • This position will work from the Campbell Snacks local office three (3) days a week.
  • Collaborative relationships and team-focused are vital to the success of this role.
  • Approximately 10% travel is required to customer & team meetings.


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