Product Marketing Manager, Mobile Entertainment

1 week ago


Market St San Francisco CA USA, United States Dolby Full time
Job Title: Product Marketing Manager, Mobile Entertainment

At Dolby, we're looking for a talented Product Marketing Manager to join our team and help drive the success of our mobile entertainment solutions. As a key member of our marketing team, you'll be responsible for developing and executing go-to-market strategies that showcase the value of our products and services to our customers.

Responsibilities:
  • Partner with product management, sales, and other organizational leaders to set and deliver against coordinated business and marketing goals.
  • Support the creation and execution of annual and quarterly go-to-market plans in partnership with marketing colleagues, other cross-functional marketing partners, the business group, and sales.
  • Identify key data inputs for go-to-market plans, drive projects to inform and optimize marketing programs through the application of consumer, industry, and market insights.
  • Develop product marketing deliverables for Mobile & PC solutions – value proposition, product positioning statements, user benefits, naming and brand recommendations, core creative, etc.
  • Translate complex product concepts into simple, creative, and impactful product communications that resonate with key business and consumer audiences.
  • Develop sales enablement materials to support key product launches.
  • Partner with marketing functions to provide input into industry, consumer, and creator marketing campaigns, inclusive of email, social, paid digital and content, PR/AR, and event-based activations.
  • Establish and track metrics that matter. Monitor ROI for go-to-market efforts, evaluate and optimize continuously.
Qualifications:
  • 5-8+ years of experience in building impactful marketing strategies, creating, and executing product marketing plans.
  • Bachelor's degree in business, marketing, or a related field is required; MBA preferred.
  • Significant expertise in consumer marketing within the mobile, PC, or associated peripherals industries preferred.
  • A curious and well-rounded marketer, able to adapt to different products, industries, and roles as the business evolves.
  • Has technical acumen. Possesses vision to identify whitespace opportunities. Experience supporting the development and commercialization of breakthrough innovations.
  • Excellent creative problem solver with strong spoken and written communication skills.
  • Experience and talent influencing cross-functional stakeholders including business, product, engineering, and sales.
  • Results and outcomes-driven with a track record of success in launching new offers.

The San Francisco/Bay Area base salary range for this full-time position is $162,000, which can vary if outside this location, plus bonus, benefits, and some roles may also include equity.



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